BBC Studios showcases global brands for all ages in Las Vegas

With Licensing Expo 2022 opening in Las Vegas today (24 May), BBC Studios is set to share an impressive roster of brands with delegates.

 BBC Studios’ raft of titles includes global preschool hit Bluey, adventures in time and space with Doctor Who, multi award-winning animation Hey Duggee, much-loved entertainment show Top Gear and natural history brand BBC Earth.

 “We’re so excited to share our incredible range of brands with the industry, update people on our latest plans and products and meet potential new licensees,” says Stephen Davies, Managing Director of Consumer Products and Licensing, BBC Studios. “It’s been a while since we’ve been able to get together like this and we’ve certainly got a lot to catch up on – not least global hit preschool show Bluey, new Doctor Who and so many more popular brands we have in our roster and in development.” 

Licensing Expo is also a chance for BBC Studios to discuss the recently launched Kids & Family Division, which combines the exceptional talent and expertise of the BBC Children’s Production team and the content investment, customer and brand experience within BBC Studios into a new and integral part of the BBC Studios content powerhouse.


Global-hit animation Bluey was Disney Junior’s #1 ratings driver with kids 2-5 in 2021 in the US.

With audiences worldwide falling for the lovable Blue Heeler pup and her family and friends, Bluey has set viewing records in its native Australia and features in the top three Disney Junior shows in five EMEA markets. BBC Studios is establishing a long-term global licensing programme for the brand and has already appointed agencies and licensees in markets around the world. Key existing agreements include master toy partner Moose Toys and master publisher Penguin Random House as well as global and multi-territory deals including VTech, Crayola, Colgate and a recently announced deal with Hasbro.

Season three of Bluey debuted on ABC TV in Australia in November 2021 and is set to be released globally on Disney platforms later this year. It was recently announced that hit stage show Bluey’s Big Play will be touring in the US from November 2022 after a successful debut in Australia. The show has also made international headlines for an innovative partnership with Airbnb which saw the Heelers’ home recreated ‘for real life’ in Brisbane for a lucky family to stay at.

Bluey has had an incredible couple of years of rapid growth with strong sales across markets and product lines; we’re excited for the future of the brand and we’ve put a strong platform in place to support the development of Bluey for the long-term,” says Andrew Carley, Director of Global Licensing, BBC Studios. “The show itself is so special and touches so many people and we are delighted to have assembled a fantastic global licensing programme with partners around the world who are busy making great products and experiences for fans.” 

Doctor Who

With over 58 years of history as the world’s longest running action-adventure television show and the Doctor’s next regeneration due to air later this year, Doctor Who is a hit global franchise with hundreds of thousands of fans worldwide and over 50 long-standing licensees including Character Options, Limited, Winning Moves, Eaglemoss, Build-A-Bear and Brand Alliance.

Titan has renewed its worldwide licensing agreement for collectible figurines, apparel, cards, art prints and gifting/novelties. Battlefront Miniatures will continue to produce toys and games across Europe, the US, Canada and New Zealand. 

Hey Duggee

Multiple BAFTA and Emmy award-winning preschool animation Hey Duggee continues to delight fans and was recently commissioned for a fourth series as well as hitting the headlines for special collaborations with fitness guru Joe Wicks, and naturalist David Attenborough who narrated The Green Planet Badge. Hey Duggee has an impressive global footprint in over 150 territories and more than 1.2million fans across its social channels, and its official YouTube channel has more than a billion lifetime views. In 2021 in the UK, Hey Duggee was the most-watched kids’ show on CBeebies and was streamed more than 250m times on BBC iPlayer. 

The licensing programme continues to grow with new UK licensees recently announced for health and beauty products, H&A and an expanded range of wheeled toys from MV Sports. Master toy partners are Golden Bear (UK), Bizak (Spain) and Lansay (France), with wooden toys from 8th Wonder in the UK and roleplay and bubbles from HTI Toys (UK). Master publishing agreements are with Penguin Random House (UK), who recently scored a #1 bestseller for The World Book Day Badge, and Hachette (France). Ypsilon Licensing were announced as agents for Spain last year while France TV are licensing agents for France.

Earlier this year a new attraction, Hey Duggee’s Big Adventure Badge, opened at CBeebies Land at Alton Towers Resort in the UK.

Mandy Thwaites, Director, Magazines & Consumer Products, UK Division, BBC Studios, says: “Hey Duggee continues to delight audiences and we continue to be delighted with the growth of the brand. We have great existing partners for Hey Duggee and we’re continuing to welcome more on board. It’s going to be an exciting year for the brand with new content to share later this year and new partnerships to announce soon.” 

Top Gear

Top Gear still sits in pole position with its 31st series and BBC Studios are looking to expand the licensing portfolio for the hit global brand. Current successful partnerships include Danilo for cards and calendars and TDP and Aykroyds for nightwear, DreamTex as bedding partner, and Assured Products Ltd for car-cleaning gift kits. Kimm and Miller are partnered for food gifting,  Immediate Media for magazines and recently signed Ginger Fox for board games. BB Designs will also be working on the direct-to-consumer website selling multiple product areas.

BBC Earth

As BBC Studios’ natural history content pipeline grows bigger than ever, the BBC Earth brand continues its partnerships with Teemill, who have added a fun children’s collection to its sustainable clothing range, and Danilo for cards and calendars.

BBC Studios is at stand N204 for the duration of Licensing Expo 2022 with representatives from offices in all global markets in attendance.


BBC Studios expands its NFT trading card game Doctor Who: Worlds Apart with new series launch

Reality Gaming Group and BBC Studios have expanded on their existing partnership to launch a new Doctor Who: Worlds Apart permanent card set, Time Lord Victorious, featuring two new packs of cards following the Doctors from across the series as they face Daleks and the ancient alien race, the Kotturuh.

Doctor Who: Worlds Apart is an officially licensed digital trading card game published by Reality Gaming Group that has been in development since early 2021, combining the richness and variety of Doctor Who lore with a strategic game mechanic for PC and Mac.

The ‘Time Lord Victorious’ set marks the first time that completely new cards have been added permanently to the game, alongside the original cards released as part of the “Unearthly Origins” set in November 2020.

Each of the 50 new cards features hand-drawn artwork, characters, companions and enemies from the Doctor Who universe, classic and new.

All Doctor Who: Worlds Apart cards available to purchase use Non-Fungible Token (NFT) technology, which enables players to sell and trade the cards with each other on an open marketplace. Every card in the game is available in 3D frames, which allow players to create custom decks that are truly unique, making every card a collector’s item.

All the cards, artworks, characters and stats are the same between the packs, so you only need the Core Pack to enjoy the new mechanics and gameplay. The Premium Pack, designed with collectors and NFT enthusiasts in mind, features the new  ‘Time Lord Victorious’ and ‘Kotturuh’ frames and will only be available for a limited time.

All Doctor Who: Worlds Apart cards get minted onto the blockchain when players open packs, and are assigned a unique serial number so every card is one of a kind. Serial #1 cards of popular characters can reach high values among digital collectors on the marketplace and can even be exported to public marketplaces like Opensea, representing true digital ownership.

“This latest set of cards will provide players with new ways to experience the game when the alpha launches later this year,” said Reality Gaming Group’s co-founder Tony Pearce.

“Because every Time Lord Victorious card is an NFT that you own, you can trade and sell your cards directly with other players and Doctor Who fans, building your unique collection of cards and frames just like you would in a physical trading card game.”

BBC Studios to drive Bluey licensing growth across the Americas with new SVP of consumer products and business development

BBC Studios – Americas has promoted Suzy Raia to the role of senior vice president, consumer products and business development, where she will oversee and provide licensing planning for the hit preschool franchise, Bluey alongside Doctor Who, Top Gear, His Dark Materials, and Natural History Unit programming.

Tara Maitra, chief commercial officer, BBC Studios – Americas, said: “Bluey has quickly grown to become a favorite brand among preschool-aged children and their families due in large part to Suzy’s fastidious devotion to the brand, as well as her keen insight into smart consumer product strategy.

“This well-deserved promotion acknowledges Suzy’s leadership in developing the Bluey franchise so successfully in such a short time, as well as for the positioning of the brand for continued, record-breaking growth in the future.”

Since joining BBC Studios in 2018, Raia has been responsible for driving the licensing and consumer products strategies across its portfolio of properties for the US, Canada, and Latin America. Her purview includes product licensing across multiple genres, including factual and natural history content, drama series, science fiction, and children’s animation.

Raia said: “I am living and breathing Bluey every day, and could not ask for a better brand in which to be fully immersed. We have launched a robust licensing program in the US, with extensions in Canada and Latin America alongside our Master Toy Licensee Moose as well as many other best-in- class licensees. All I can say is, the best is yet to come.”

Prior to BBC Studios, Raia built her career over 19 years at Nickelodeon, where she most recently served as the vice president of partnerships and collaborations within the consumer products division. In that role, Raia executed ground-breaking deals including Moschino X SpongeBob, Jeremy Scott X Ren & Stimpy, Story X Nick 90’s, TMNT X Melo (Carmelo Anthony), and SpongeBob(RED).

Raia also served as vice president of apparel and accessories for over 10 years, tripling the business during her tenure with hit properties including SpongeBob SquarePants, Teenage Mutant Ninja Turtles, Paw Patrol, Dora the Explorer, Blue’s Clues, and more. Earlier in her career, she worked across a variety of categories which included activity, toy, back-to-school, stationery, and seasonal, with an expanded oversight across Viacom properties including Nickelodeon’s children’s portfolio, Comedy Central’s South Park, and Paramount’s The Godfather, Audrey Hepburn, and many more.

BBC Studios reshuffles licensing team as Rikesh Desai leaves licensing director role

BBC Studios has detailed a reorganisation of its licensing team following the departure of Rikesh Desai, the company’s licensing director for the UK and EMEA.

Director of magazines, Mandy Thwaites will take on additional responsibility for the merchandising team, while global director of live entertainment, Mat Way, will now also lead the gaming and interactive team. Both will continue to report to Stephen Davies, BBC Studios’ managing director of consumer products and licensing.

Davies said: “Rikesh has been a driving force behind our merchandise and gaming licensing activity for the last few years and he generated a significant amount of new business and growth for the company, the recent ground-breaking Doctor Who game releases and the tidal wave of Bluey merchandise deals to name a few. It’s fair to say that he has left those businesses in terrific shape.

“I am delighted that Mandy and Mat have agreed to take on additional responsibilities. Mandy has enormous and impressive experience in business leadership, particularly in the field of licensing, and has deep expertise in stakeholder and client relationship management. She also plays a key role in delivering our sustainability agenda, a key consideration for the merchandise team.

“Mat, similarly, has a huge depth of experience. His role managing rights licensing for live entertainment has significant synergy with gaming and interactive markets, as evidenced by recent collaborative projects including the Green Planet 5G project.

“Mandy and Mat both bring passion, energy and commercial nous to carry on the excellent work taking place across the consumer products and licensing division here at BBC Studios.”

Thwaites joined BBC Studios in 2014 and during her time at the company she has managed multiple magazine licensing deals and compliance for over 20 brands, from Gardeners’ World, to Countryfile, to Doctor Who, Top Gear and CBeebies. She is also responsible for the recently relaunched

She said: “It couldn’t be a better time for me to be joining forces with the incredible merchandise team. We’ve the launch of Bluey products about to launch in the UK off the back of the show’s massive success in Australia and the USA. And then Bluey is off to Europe. Hey Duggee will lead the way as we’re soon to roll him out too across European territories. And sustainability is top of my to do list, we’ve made great strides in this area but there is still work to do.”

Meanwhile, Way has worked in the live entertainment team at BBC Studios for 10 years and was promoted to global director of live entertainment in 2018. Following an early career in radio production, he has almost 20 years’ experience working for world-class content studios.

He and his team have delivered landmark projects for the business including, the launch of CBeebies Land and CBeebies Land Hotel at Alton Towers, Blue Planet II in Concert, Planet Earth II in Concert, Doctor Who’s immersive production Time Fracture which has just launched in central London, and the Strictly Come Dancing Live Arena Tour.

He said: “I am thrilled to be joining the gaming and interactive business where there is already a deeply knowledgeable and passionate team in place. Both the live entertainment and gaming & interactive businesses provide really exciting opportunities to bring our brands to life and engage fans in new ways, and given the synergy between the two areas, I am looking forward to exploring new ways of working together too.”

A booming Enterprise | From Star Trek to The Beatles: How Eaglemoss is fuelling the kidult and pop culture market

Now in its fourth decade serving the sci-fi and fantasy collector’s and collectables market, Eaglemoss has become an authority on the topic of pop culture and kidult sectors, supplying some of the most detailed models to be found on the scene today. But there’s a whole lot more to the company than Star Trek busts. Here, we catch up with head of Hero Collector at Eaglemoss, Ben Robinson to learn more about the company’s plans

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Eaglemoss is a cap with many feathers. A bow with many strings. A Trident with the pre-requisite number of prongs; that being, three. It is a triforce of the geek and pop culture scene, acting not only as a direct to consumer platform, but a fan subscription service, and a distributor to independent and mass retail channels across the UK.

If it’s high end collectables, comic books, licensed gifts, toys, and other consumer products all deeply rooted in the growing kidult and pop culture space that you want – be you a casual collector, an entrenched nerd, or a toy shop tapping into both of those – then Eaglemoss has to be on your list. In fact, it likely already is.

Established in 1975, Eaglemoss pre-empted the ‘kidult’ market by a decade or two, recognising early on, the power that many sci-fi and fantasy properties had to capture the imagination of generations to come and firmly establish itself as a leader in the collectables field. Since the publication of its first ‘partwork’, the business has been in a state of continued expansion, and today holds claim to having produced, marketed, and distributed more than 150 collections across more than 30 markets over five continents and in 13 different languages.

Spanning London, Paris, New York, Moscow, Sao Paolo, and Warsaw, Eaglemoss is well-placed to tap into the global ‘kidult’ and pop culture sector as its demands broaden to include more innovative and engaged consumer products. This year, for example, the company is tapping into the demand for pop culture-inspired advent calendars, an extension of the toy advent calendar trend that has been gaining momentum here in the UK over the last few years.

Here, we catch up with Ben Robinson, head of Hero Collector at Eaglemoss to discuss the company’s latest releases, its plans for the growing kidult market, and what the Eaglemoss name brings to a sector brimming with superfans.

Hello Ben, thank you for talking to us and indulging our pop culture obsession. To kick us off, can you give us a bit of background on Eaglemoss? Who are you, what audience do you cater to, and for long have you been doing it?

Eaglemoss was founded in 1975 and is a global leader in licensed collections. We have a long history of figurines, die-cast models, and partwork magazines. We’re lucky enough to work with characters and licenses from Marvel, DC, CBS, AMC, BBC, Disney, James Bond, Universal, and many more. Our core audience is built up of fans and collectors who care passionately about the brands.

A motley crew, if ever there was one. Can you tell us what Eaglemoss is bringing to the UK pop culture space in that case? How does it encompass that market and ignite the passion within the UK scene?

The overarching objective of the company has always been to create products that have real appeal for fans. It’s very important to us that we don’t just do the obvious products but create things that are authentic and have the kind of detail that fans appreciate. 

We are experts ourselves and work closely with licensors throughout the development process to make sure that the end product is not just high quality, but authentic and show all the love we have for the brands ourselves.

The adult market – or ‘kidult’ space – has seen steady growth here in the UK over the past few years, and last year accounted for 27 per cent of total spend on toys (according to NPD). How has this been reflected in sales growth at Eaglemoss? What strength of the UK’s ‘kidult’ sector have you witnessed?

We’ve specialised in the adult collector market for decades so its success isn’t a surprise to us. What we have found is that the growth of online sales is making it easier to reach those grownup fans. I think it’s fair to say it’s often been difficult for them to find products that show the level of care and attention that’s important to them. There’s a generation of people who grew up with these amazing properties. They haven’t given up on them as they’ve got older but their expectations have only gone up. They want products that are really designed for them. That’s something we pride ourselves on understanding. 

What do you think has been key to driving the growth in this space? What is it that businesses like Eaglemoss bring to the table to give that market credibility? 

More than anything it’s about our own level of fandom. The people we sell to can smell anything cynical a mile off. We’re really careful to make sure our products feel just right, whether that’s a specific detail on a super hero’s costume, the exact colour of a die-cast spaceship or including some detail that a fan will instantly recognise, and appreciate. Those are the kind of things that only someone who knows and loves the brand as much as the fans, would know to include. 

Can we talk through the Eaglemoss portfolio for 2021? What are the key launches from you guys this year across the pop culture portfolio? We hear you have a range of advent calendars launching – can you talk us through these?

We’re entering the advent calendars arena for the first time this year, which is a very exciting time for the company.  We’re launching these fantastic introductions with three iconic brands: Doctor Who, Star Trek and The Beatles; with each one featuring detailed, high-quality collectable items hiding behind each of the calendar doors. They’re really nicely designed and we think they’ll bring a smile to every fan’s face. 

The Doctor Who calendar has a classic TARDIS design which opens out to reveal its 24 doors, the Star Trek offering takes the distinctive form of a Borg cube/ship (as seen in Star Trek: The Next Generation) and The Beatles inspired calendar comes in the form of four trays encased within an outer shell featuring iconic Beatles artwork. They’re just things that make you happy. 

Why has the advent calendar market become an important one for you guys, and what will you be bringing to the space? What sort of growth of the market are you expecting to see in the coming years?

We always want to make new stuff, and we know we can bring something special to the calendar market by targeting collectors. Every item in these calendars has been specially designed and is exclusive. We’ve brought all our expertise and love for these brands to bear. 

One of the things we hear a lot is that people are nervous about buying things for fans because they think they might already have it. The great thing about these advent calendars is that you can absolutely guarantee that the content is brand new, and there is stuff in there that will make true fans smile. That and Christmas are a pretty good combination. We’re so pleased  with the final products, so we’re looking forward to revealing them to fans.

What retail partners are you guys currently working with? What are your plans for the UK retail scene? 

One of the unique things about Eaglemoss is that we offer an omnichannel solution – with bestsellers sold through key retail partners, like HMV, adding to sales through our own e-shop and high-end model kits through our subscription service. We try to cater for different audiences across the various channels and because of our product development heritage we’re able to play across a wide range of categories. 

Our retail expansion is going well in the US where we just have our first launch with Walmart and in other European markets through our network of distributors.

So, Ben, can you tell us what the next big step for Eaglemoss might be here in the UK?

We’re super excited about the next 12 months with plenty of new licences and product lines launching. We’ve only just dipped our toe in the water with our retail range and despite the difficulties that Covid-19 has brought we’ve still been able to expand our business, which is testimony to the products we’re bringing through. 

And just before we let you get back to the day job, is there anything you’d like to add?

Alongside our advent calendar launches, we’ve also got some really exciting products coming. We’ve got some classic sci-fi brands in The Expanse and Stargate. We’re just launching a new Hero Collector Museum made up of detailed replicas that are designed to sit on yourself and we’re also growing our horror offering. 

We have some amazing subscription offers that mean you can build extraordinary models of the Eleanor Mustang, the Ghostbusters Ecto 1, the Titanic and the Enterprise from Star Trek: The Next Generation. There’s more Star Trek on TV than ever so we’re excited by the opportunities that will bring. 

We’re also developing Marvel statues based on the Disney + shows, so 2021 is shaping up to be a busy and exciting year for us.

Licensed collectables specialist Eaglemoss enters the Advent Calendar market with Doctor Who, Star Trek and more

The licensed collectables specialist and pop culture expert, Eaglemoss Hero Collector is entering into the advent calendars market for the first time, having appointed the PR, marketing, and digital agency Norton PR to spearhead its first campaign.

The company plans to target fans and collectors at launch, as well as run a mass market consumer initiative to drive sales in the run up to Christmas.

With detailed high-quality collectable items hiding behind each of the calendar doors, the new products have been designed to appeal to both dedicated fans from the Sci Fi and Music genres out of season plus have mass market appeal in the run up to Christmas. With a growing trend in the market for calendars that break with the traditional chocolate and sweet treat tradition, each calendar can also be used as a storage and display unit with the idea of keeping single-use packaging to a minimum.

Eaglemoss Hero Collector’s inaugural collection features three licensed calendars: Doctor Who, Star Trek, and The Beatles.

Fans of the fab four can take a trip down Penny Lane and enjoy the countdown to Christmas with The Beatles Advent Calendar designed in a four-tray format within an outer shell featuring iconic Beatles artwork.  Each ‘tray’ is illustrated with a stylized image of John, George, Paul or Ringo on its outer edge and contains a whole host of Beatles-inspired collectable gifts.

Meanwhile, Star Trek continues to delight and entertain fans across the world and followers of Gene Roddenberry’s intergalactic cinematic creation have a whole host of merchandise and collectables to discover in the Star Trek Advent Calendar.

“Norton PR has extensive experience in working with licensed products and a dedicated collector fan base through their work with numerous brands including Warner Bros. Consumer Products, LEGO, Airfix and Thunderbirds,” said Alex Neal, managing director, Ecommerce and brands at Eaglemoss.

“The team’s consumer insight and creative thinking around how we can best promote the calendars to drive retail sales both in and out of the traditional festive season will provide us with the platform we need to launch into an exciting new market for 2021.”

Eaglemoss recently sat down with ToyNews for an exclusive interview, discussing the company’s heritage in the pop culture and collectors space, as well as the thinking and strategy behind the decision to move into the Advent Calendars market this year.

You can read the interview in full in the Spring/Summer issue of ToyNews.

BBC Studios expands consumer products division with double appointment

BBC Studios is expanding its consumer products division with the appointment of Louise Rigby and Gaby Dior as its new licensing managers, with a focus on expanding the programmes around Bluey, Hey Duggee, BBC Earth, and Doctor Who.

The pair will report to BBC Studios’ licensing director merchandise, partnerships, and interactive, Rikesh Desai. Rigby will manage UK deals while Dior will oversee the licensing operations and agent relationships across EMEA.

Desai said: “Louise and Gaby bring a wealth of experience and creativity from the brand and licensing world. They have worked with some of the most popular brands and I’m thrilled they’re joining us at an exciting time to provide our fans with more opportunities to interact with their beloved programmes and characters in new and exciting ways.”

Rigby joins from Fashion UK & Global Licensing with over 12 years’ experience working in the brand and licensing industry. She has worked with over 100 world renowned brand owners including LEGO, Disney, WB, Hasbro, Nickelodeon and PlayStation, and has led PR, marketing and account management for product areas including soft lines, accessories, footwear and health & beauty.

She said: “I’m so pleased to be joining BBC Studios at such an exciting time, when the consumer products team is supporting the success and significant growth of preschool properties like Hey Duggee and Bluey.

“I’ve also seen their dedication to supporting partners with sustainable, ethical and environmentally friendly manufacturing which is an amazing thing to be part of. I’m looking forward to working with our existing partners and building new relationships for potential future collaborations.”

Meanwhile, Dior has over 15 years’ experience working in licensing and consumer products and has previously managed licensing programmes across EMEA for leading international agency Wildbrain CPLG, and internationally for Zodiak Rights (now Banijay Rights).

She has worked on leading entertainment brands including The Simpsons, Sonic The Hedgehog, Sesame Street and most recently Brown & Friends, BT21, the Spin Master portfolio, Ghostbusters and the Sony Pictures Entertainment TV portfolio.

“I am thrilled to be joining the team at BBC Studios, home to the very best of British creative content,” she said. “Tapping into my experience across the European markets, I am looking forward to developing and growing the footprint of the licensing business for the new and award-winning preschool brand Bluey and the wider portfolio of existing and trusted brands across the EMEA region.”

The announcement follows a successful year for BBC Studios’ consumer products division which has secured an extensive catalogue of licensees in the UK to coincide with the launch of Emmy Award-winning pre-school series Bluey on CBeebies, new partnerships and renewed deals for Hey Duggee including its first confectionery product with Kinnerton, and successful BBC Earth branded product launches.

BBC Studios is looking to expand its brand footprint in both the UK and EMEA and they will lead key projects in 2021 and beyond.

BBC Studios launches digital trading cards collection Doctor Who: Worlds Apart on blockchain

Doctor Who has completed its jump into the realm of digital trading cards with the launch of Doctor Who: Worlds Apart, a digital platform that features more than 200 trading cards for Whovians and collectors to obtain.

Developed by a pairing of BBC Studios and Reality Gaming Group, the new collection features trading cards based on characters, scenes, and objects drawn from the entire 57 year history of Doctor Who. Digital card packs are available to buy from today on the Doctor Who Worlds Apart website.

 There are four different packs for fans to purchase, each containing between five and ten limited-edition cards with hand drawn images. Fans can also collect 13 different cosmetic card frames.

As with physical trading cards, some will be rarer than others, for example, the TARDIS will be rarer than the Silurian. Collectors will be able to trade their cards in the marketplace launching early next year, giving fans another opportunity to trade their favourite character with other collectors

Each card is secured and protected on the blockchain, which means there can be no copies or disputes about ownership.

From next year collectors will be able use their cards to go head-to-head with friends in turn-based contests in the Doctor Who: Worlds Apart card game, a free-to-play tactical card game which will be released for PC in 2021.

The game will be action-packed, with battles fought on digital tabletop boards depicting recognisable locations from Doctor Who. Collectors will play a Time Lord, strategically outsmarting their opponents by building decks that are able to combat a wide variety of tactics.

Morten Rongaard, co-founder of Reality Gaming Group, said: “We are tremendously excited to be working with BBC Studios to bring Doctor Who’s huge global community an exciting new digital experience based on a pastime we all know and love – trading cards.

“The cards used in Doctor Who: Worlds Apart are both functional and collectible, so fans can actually own a piece of the game while they play.”

John Kavanagh, licensing manager, gaming and interactive, BBC Studios, said: “We’ve worked closely with Reality Gaming Group to deliver a fantastic opportunity to collect and own these beautiful cards and use them in a unique game experience.”

The digital card packs are available to buy now from $4.99 RRP on the Doctor Who: Worlds Apart website at

Peaky Blinders and Doctor Who game developer Maze Theory expands into US with new leadership team

The London-based digital entertainment studio, Maze Theory, has expanded its leadership team as it breaks into the US and continues to grow operations on a global scale. The firm, the name behind the development of the Peaky Blinders and Doctor Who VR titles, has grown by 30 per cent since March this year.

The digital entertainment industry veteran Phil Greenspan will lead the studio’s US venture, while in the UK, the outfit has welcomed Mark Ripley and Steven Huckle to leadership roles, as well as made an additional 11 new hires across the global business.

New hires come from a range of disciplines and backgrounds with a combined experience across the worlds of gaming, TV and film, further strengthening the company’s commitment ‘to deliver innovative, immersive and exciting storytelling across multiple platforms and devices.’

Greenspan has been named Maze Theory’s executive producer and will be based in Los Angeles, where he will use his expertise in VR and game development to oversee the development of Peaky Blinders: The King’s Ransom, Engram, and Maze Theory’s new multi-tech Doctor Who titles.

HE will work to grow the presence of Maze Theory within the US, developing new strategic alliances and representing Maze Theory’s growing portfolio.

Greenspan has produced AAA and indie video games for more than a decade. Beginning at Activision on the Guitar Hero franchise, he assisted CEO Bobby Kotick through the Activision Blizzard merger. After a stint making indie games, he founded the Oculus Kickstarter and joined the company to develop and manage the Oculus Store. Following this, Greenspan set up to support developers directly and subsequently met Maze Theory.

Meanwhile, Mark Ripley has been appointed as technical director having been at the forefront of game development for 40 years. A veteran gaming consultant, he has developed or produced more than 150 games; including brands such as Harry Potter, The Sims, Pirates of the Caribbean, Final Fantasy and Crash Bandicoot, for clients including BMW, Sony, EA, Disney, BBC, Channel 4, Samsung and Vodafone, as well as many original and self-published games.

Dr Steven Huckle has been appointed as art director. He is an award winning expert and Creative England Top 10 Future Leader. After making games in the late ’80s, Huckle began his career working on the cult classic TV show Knightmare before joining companies such as Sensible Software, Core Design and Jagex on numerous titles including Sensible Soccer, Tomb Raider, FIFA, Need for Speed, BAFTA nominated The Sims and the Transformers franchise.

They join Maze Theory’s Russ Harding, who has recently been promoted to Studio Director and Joey To as Design Director.

Ian Hambleton, Maze Theory CEO said: “At Maze Theory, our ambition is to create a hybrid of creativity that goes way beyond traditional gaming.

“We are committed to pushing the boundaries of storytelling to create groundbreaking and compelling experiences for fans, gamers and entertainment lovers. All of these hires, with their diversity of backgrounds, experience, talent and outlook will help us do just that.”

Studio director, Russ Harding, added: “Our new leadership team possess a pedigree in gaming which speaks for itself. Our wider team hires bring a range of talent and expertise to provoke fresh thinking, new ideas and help us redefine the future of entertainment across multiple windows and devices.”

Forbidden Planet partners BBC Studios and Titan Merchandise on ‘most ambitious Doctor Who merch project ever’

Geek pop culture and hobby retailer, Forbidden Planet has partnered with BBC Studios and Titan Merchandise to launch an exclusive apparel and giftware range for Doctor Who: Time Lord Victorious, in what it has billed its ‘most ambitious Doctor Who merchandising project ever.’

Doctor Who: Time Lord Victorious is a multi-platform adventure that tells its one story across a range of books, magazines, audio, comics, vinyl, games, escape rooms, immersive theatre, figurines and t-shirts.

The first announced retailer special is a variant edition of Titan Comics’ Doctor Who: Time Lord Victorious #1. This exclusive design combines the Daleks and the iconic Forbidden Planet rocket logo and is available now via the Forbidden Planet website.

It is limited to just 500 copies and is part of the celebration for the 42nd anniversary of Forbidden Planet in 2020 – a milestone number with some significance to fans of British science-fiction and fantasy.

There is also an exclusive glow in the dark Brian the Ood t-shirt, featuring text written by James Goss. This narrative ties into the overall Time Lord Victorious story, offering fans the chance to learn who Brian really is, and how to hire him. Alongside this one of a kind t-shirt is further apparel featuring the Dalek Emperor, as well as Lee Binding’s Time Lord Victorious Iconic image.

Anthony Garnon, licensing and special projects manager at Forbidden Planet, said: “The most ambitious Doctor Who merchandising project ever, finds a home at Forbidden Planet. Fans are excited, and we’re delighted to offer them the entire range of releases in one easy to navigate home – the Time Lord Victorious microsite at Thanks to James Goss and the team at BBC Studios for making this happen.” will act as an official retailer, stocking all items and offering exciting first looks at merchandise. It will feature strictly limited edition comic books and merchandise specifically created for the retailer.

More exclusive reveals coming soon to, highlighting characters and concepts from across the Time Lord Victorious journey. 

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