NEWS

Puma and SpongeBob SquarePants collaborate on new fashion

Published on: 15th March 2023

The global sportswear brand Puma has teamed up with SpongeBob SquarePants to create a line of sneakers, tracksuits and clothing essentials in colourful prints.

Puma SpongeBobPuma is teaming up with the hit property SpongeBob SquarePants for a new collection of playful classics, created in collaboration with the beloved Nickelodeon series and Paramount Consumer Products. The collaboration channels floral prints and sunny, summery colours throughout, while select pieces from the Puma x SpongeBob SquarePants collection feature SpongeBob and Patrick on a ‘jellyfishing adventure’.

Featuring designs for both adults and kids, the collection includes a special suite of Puma sneakers paying homage to SpongeBob and Patrick. Footwear highlights include the Suede, Slipstream, RS-Slide, Future Rider and others that are elevated with SpongeBob detailing, while Patrick Star gets his own version of the Rider FV.

The footwear component is complemented by apparel silhouettes such as the T7 tracksuit, plus essentials like T-shirts and hoodies. Accessories are included in the form of a bucket hat and utility pouch, rounding out a collection that is made for Bikini Bottom and beyond.

The Puma x SpongeBob SquarePants collection is available starting March 17th 2023 from Puma.com, Puma stores and select accounts worldwide.

RECENT ARTICLES

The May issue of Licensing World is out now

HKTDC reports successful licensing show

Matchbox launches new Mercedes-Benz die-cast car

Sambro announces new SpongeBob SquarePants range

Robert Marick launches M²G: Marick Management Group

The Flower Fairies Afternoon Tea launches at Grosvenor House

Hasbro releases two brand-new versions of Monopoly

Airfix partners with AVI-8 on watch range

CultureFly partners with designer Scott Tolleson for TMNT collection

Random House to launch Inside Out book collection