The Hong Kong International Licensing Show (HKILS) and Asian Licensing Conference (ALC) were held at the HKCEC from 27th to 29th April.
The Hong Kong Trade Development Council (HKTDC) hosted both lifestyle and licensing events in April, gathering global trend-setting creative products and services, and helping the industry seize business opportunities.
Following the successful conclusion of Home InStyle and Fashion InStyle, the Hong Kong International Licensing Show (HKILS) and Asian Licensing Conference (ALC) were also held at the HKCEC from 27th to 29th April.
Hong Kong International Licensing Show attracted over 320 exhibitors and showcased an extensive array of more than 550 brands and licensing projects. These activities have created global business opportunities across industries and disciplines, consolidating Hong Kong’s role as a leading IP trading centre.
Sophia Chong, deputy executive director of the HKTDC, said: “Over the years, the HKTDC has been committed to promoting Hong Kong as the regional creative hub through exhibitions, conferences and diversified activities, helping local creative industries to go global.”
She added: “The Licensing Show invited renowned museums to display their art IP licensing, as well as international brands to showcase their creative designs and IPs.”
Plastic Thing, founded by Yan Ip in 2013 and well known for its character, Fatty, exhibited for the first time. Director of Plastic Thing, Yip Kim Kwan, together with representatives of rising Asian IPs, spoke at the Licensing Academy sessions to discuss strategies for unlocking opportunities through licensing, and the major challenges they face along the way.
The Design Licensing and Business Support Scheme and the Hong Kong Pavilion returned to the event, to promote the latest creative designs of 45 local brands.
Sophia Chong added that the HKTDC is dedicated to promoting sustainable development in the business sector through its diversified support services and online-to-offline sourcing platforms, assisting the industry to promote and procure green products and solutions.
More information othe event can be found here.
