The Memento Group has launched its new memorabilia platform, dedicated to official licensed UFC memorabilia. The new online ecommerce platform, UFC Collectibles, features an extensive and exclusive collection of authentic UFC memorabilia. Under the terms of the agreement brokered by IMG, TMG has become UFC’s global distributor of official licensed UFC memorabilia.

Last year, the Memento Group announced a multi-year partnership deal with UFC – the world’s leading mixed martial arts organisation – which allows it to host a new website in collaboration with the popular combat sport. TMG will offer fans access to exclusive, limited-edition and rare pieces of UFC event memorabilia, from fight-worn gloves and fight kits, to fight night posters and photographs signed by their favourite UFC athletes.

Items will each feature an authentic hologram that can be registered digitally and which will be accompanied with a certificate of authenticity. All products will be delivered to customers in premium packaging for the ultimate experience.

UFC has more than 625 million fans and 166 million social media followers. The organisation produces more than 40 live events annually, while broadcasting to nearly 900 million TV households across more than 175 countries.

Philip Danglidis, Commercial Director of The Memento Group, commented: “We’re excited to finally reveal UFC Collectibles, our new venture in partnership with UFC. Our new platform will present unrivalled memorabilia to fans of UFC all over the world, delivering the action of the Octagon directly into their hands.

“With this new memorabilia experience, we hope to give fans the chance to own their favourite moments, bringing them closer to UFC than ever before.”

UFC Collectibles is now live with plans for more products to land on the site throughout 2022 and beyond.