Tara Duncan licensing campaign to feature at BLE

Published on: 14th September 2023

Princess Sam Consumer Products has announced its appearance at Brand Licensing Europe this year to drive its Tara Duncan licensing campaign.

Tara Duncan

Princess Sam Consumer Products will be at stand A162 at Brand Licensing Europe as licensor for the children’s animated adventure-comedy-fantasy hit Tara Duncan.

The past year has been a busy one for Princess Sam Consumer Products and its parent company the Princess Sam Entertainment Group, with the new Tara Duncan TV show, based on the multi-million-selling publishing phenomenon by Sophie Audouin-Mamikonian, already sold into more than 80 countries.

A licensing campaign is now underway and Princess Sam Consumer Products is coming to BLE this October to build on the growing buzz around this unique property.

This announcement follows recent news that IMC Licensing will act as agent for Princess Sam property Tara Duncan in multiple markets, including 17 Latin American and Caribbean territories.

First published in 2003, tens of millions of Tara Duncan books have been sold worldwide. The animated series launched in 2022; total sales of the first series now exceed 80 countries. A second season, with 52 new episodes, is currently in production, with plans to produce 2 x 26’ special episodes. A digital ecosystem is also being developed to expand Tara’s universe and to delight Tara fans – known as Taraddicts.


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