The illustrated non-fiction global publisher, DK has embarked on a new partnership with the learning company, Mrs Wordsmith with a new series of curriculum-based titles, featuring captivating illustrations and learning materials.
The new collection will launch this August with the aim of making learning fun, engaging, and accessible for kids, with materials based on scientific research and proven teaching methods.
The collection has been designed to improve the reading and writing outcomes of children aged four to 11 by building vocabulary, strengthening reading comprehension and helping with every aspect of the English curriculum, from phonics for early learners to spelling and grammar for years one to six.
Mark Searle, publishing director, DK Licensing, said: “I am incredibly proud to be partnering with Mrs Wordsmith, the global pioneers of educational vocabulary content; their combination of loveable characters and highly credentialed pedagogy makes this publishing programme truly unique.
“As a parent of school-age children, I know how hard it can be to capture their attention and inspire a love of learning. Working together with Mrs Wordsmith, we can strengthen our mission to make learning fun; this new range of educational books and games is perfect for curious learners of any age.”
Nick Perrett, CEO, Mrs Wordsmith, added: “Everyone at Mrs Wordsmith is absolutely thrilled to begin this partnership with DK, one of the world’s largest and most respected publishers. I can’t think of anyone better placed to help us inspire kids everywhere to read, write, and create, and to help spread our love of literacy around the world.
“We’re still a young, eager company with lots to learn – and with DK by our side, I’m confident that we’ll be learning from the best.”
DK will publish all of Mrs Wordsmith’s printed products worldwide and in all languages, with six titles first publishing in the UK in August 2021, including workbooks and original formats, plus a family card game and more to follow in 2022. This new programme will provide a complete offering for English learning.