Bamboo Bamboo, the premium sustainable tableware brand, has teamed up with Hasbro to launch the first range of Peppa Pig children’s tableware. 

Bamboo Bamboo’s products are designed for stylish weaning and have solid suction power for mess-free mealtimes. The new collaboration with Hasbro offers an exclusive bamboo weaning range set to delight both pre-school and parent fans of the iconic Peppa Pig and her little brother George.

“We are thrilled to collaborate with Bamboo Bamboo on its first ever licensing deal and delighted that it has chosen to do this with a globally recognised brand like Peppa Pig,” said Hasbro’s Leonie Goodman, UK category manager, Licensed Consumer Products. “Watch this space for more Peppa Pig mealtime fun.”

Since launching in the UK almost 20 years ago, Peppa Pig has become a global phenomenon. Available in 180 countries, Peppa Pig is now a friend to children all around the world, supporting pre-schoolers and their families through everyday life situations. The series helps pre-schoolers explore and expand their understanding of their own world through the experiences of Peppa.

The collaboration represents the synergy between Bamboo Bamboo’s commitment to bringing plastic-free alternatives to children’s tableware and Hasbro’s continued global efforts in sustainability. The tableware range is made from responsibly sourced Forest Stewardship Council certified bamboo which ensures that products come from responsibly managed forests, that specifically provide environmental, social and economic benefits.

Each product in the collection ships in simple, recyclable packaging that’s easy to open and frustration free, making them friendly to parents, kids, and the environment alike. The Bamboo Bamboo x Peppa Pig range is available now.