Diamant, a recognised creator of quality arts & crafts, has expanded its licensed Barbie collection with some stunning and original new products.

The latest additions follow the success of the company’s original Barbie range, which was launched in 2022 and is now being distributed in a number of countries worldwide.

The first line was based on Glow Pads, Diamant’s hero range with a record-breaking 12m units sold to date. Each item is bespoke, with the Dreamhouse and the Camper Van Glow Pads bringing ‘glowing’ results to distributors across the globe.

The latest collection consists of a number of new items. Diamant’s award-winning Barbie ice cream truck moves across the room just like a real ice cream van, making the ice cream as it moves, while the 4-in-1 easel set comes complete with a drawing board, a magnetic board and a rub-on board featuring Barbie characters.

The Ez Glitz Bits set includes mix & match colourful beads. Kids can place these in Barbie-shaped frames and squirt them with water to create fashion accessories such as necklaces, magnets, keychains, hair accessories and more. Crystal Pendants is another great activity for creative Barbie fans, allowing them to make their own beautiful Barbie pendants, and the Barbie Doodle Board is rapidly becoming another hero product for Diamant.

Rounding out the range, the Mobile Light Pad is a mini light-up pad on which kids can trace and erase Barbie characters again and again,

Established in 1963, Diamant is now run by the third generation of the Diamant family and continues to go from strength to strength, both locally and internationally. The company has seen huge success in the licensing world, producing original bespoke collections for brands such as Paw Patrol, Gabby’s Dollhouse and more. With Barbie booming worldwide, both Diamant and Mattel are delighted with this latest licensing deal and look forward to the release of many more new licensed products moving forward.