NEWS

Outright Games to launch first ever Bluey game

Published on: 19th September 2023

The BAFTA and Emmy award-winning animated pre-school series heads to consoles and PCs in Bluey: The Videogame, from Outright Games.

Outright Games, the leading publisher of family-friendly interactive entertainment, in partnership with BBC Studios, has announced that the first ever Bluey video game will be coming to Nintendo Switch, PlayStation 5, PlayStation 4, Xbox Series X/S, Xbox One and PC on 17th November 2023.

Bluey: The Videogame is based on the Emmy and BAFTA award-winning global TV show which follows Bluey, a loveable, inexhaustible, Blue Heeler dog, who lives with her Mum, Dad, and her little sister, Bingo. Bluey showcases the joyful simplicity that can be found in families by turning everyday moments into adventures.

Kids can become immersed in the world of Bluey in this interactive sandbox adventure as they navigate faithfully recreated and iconic locations including Bluey’s home, which is fully explorable for the first time. Episodic story-driven gameplay engages players with activities inspired by fan-favourite moments from the show as well as a new four-part storyline created in partnership with Artax Games, BBC Studios and the show’s producers at Ludo Studio.

Up to four players can play as Bluey, her sister Bingo, Mum, and Dad as they embrace their inner Bluey with minigames seen in the show, such as ‘Keepy Uppy’ and ‘Magic Xylophone’. Completing activities allows players to earn in-game rewards including new costumes, stickers, playable episodes and locations.

The game features voices from the English speaking cast of the show, including Dad, Bandit (David McCormack) and Mum, Chilli (Melanie Zanetti). Several of the iconic, chart-topping Bluey music tracks from composer Joff Bush will be featured on the game’s soundtrack alongside all new music created by the development team.

Bluey: The Videogame has been designed with flexibility in mind, allowing fans to explore it at their own pace as they jump between story quests, activities, and exploration at any time. Variable difficulty features have been included that allow the game to be accessible and fun for both pre-school and older fans including UI on/off toggle, simple written on-screen instructions and full voice-over. Players will be able to utilise physics-based mechanics to manipulate objects, interact with the world around them, add additional challenges to mini-games, and support free-play in the sandbox.

Stephanie Malham, COO of Outright Games, said: “We’re incredibly excited to be working with BBC Studios as a brand-new licensing partner for Outright Games and to help expand the phenomenal world of Bluey into video games. It is always our goal to create games that can act as an entry point to the world of video games and to some of the most important entertainment franchises on the planet like Bluey. It’s a thrill for us to bring Bluey’s world to life with a level of interactivity that has never been seen before and by ensuring that the game is accessible and enjoyable for all ages we know fans across the globe will be delighted.”

Kevin Jorge, Head of Games at BBC Studios said: “We’re delighted to be working with Outright Games on Bluey’s first video game. It’s very important for us to capture the essence of  fun and games  that is central to the series. We know fans will be excited to explore Bluey’s world and join in with the Heeler family’s antics.”

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