Katie Piper launches her own collection at Superdrug to inspire confidence and kindness this Christmas

Published on: 16th November 2020

The TV presenter and philanthropist, Katie Piper, has launched her own product range exclusively with Superdrug. Arriving in time for Christmas, the collection features a line of fragrances, candles, diffusers, and skin balm sets.

Piper’s debut collection includes; Confidence by Day, Confidence by Night, and Courage – Perfect Little Perfumes. Each product has been specifically designed by Piper, with special attention given to producing scents which inspire feelings of confidence and courage.

For every purchase made, five per cent of profit will be donated to The Katie Piper Foundation, supporting burns survivors in their rehabilitation and recovery.

The ‘Confidence’ range has been created with splashes of bergamot, sweet orange, mandarin and dark cassis, with a large dose of Jasmine for a bold and sophisticated sense. The fragrances, candles and diffusers make for perfect gifts all year round and this is just the start, with many more products launching 2021.

Piper said: “I am thrilled to be launching my debut Katie Piper product line in Superdrug stores and online. It’s been in the making for a long time now and I’m so pleased it’s here in time for Christmas. In stores you’ll find my new fragrance, candle, diffuser and skin balm sets which are the perfect stocking fillers.

“Two of my gift sets are called ‘Confidence by Day’ and ‘Confidence by Night’ so it’s all very ‘me’ given how much emphasis I put on emotions and acts of confidence. I think what we’ve all learnt this year is that it’s important to treat yourself and look after ‘YOU’, so I hope my products act as a much needed pamper after a tough year for all of us. 

“It’s also an extra special project for me because a five per cent donation goes to my charity, The Katie Piper Foundation. I have more merchandise launching in Superdrug for Spring 2021, in time for Easter and Mother’s Day, which is really exciting too.”

Simon Comins, Superdrug commercial director, added: “We are so excited to be launching our first collaboration with Katie Piper, a range of scented fragrance, candle and diffuser gifts, exclusively available at Superdrug. We know our customers love to shop for indulgent homeware at affordable prices, and these sets are the perfect item to pick up in time for the Christmas season.

“We’re also pleased to be supporting a cause close to Katie’s heart, with a five per cent from each product sale to be donated to the Katie Piper Foundation.”


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