NEWS

Star Cutouts joins Acamar Films’ licensing programme for Bing

Published on: 17th March 2022

Acamar Films continues to build its UK licensing programme with its newest licensee, Star Cutouts, which has launched a new range of cardboard cut-outs for hit preschool show Bing.

Star Cutouts has launched the Bing range with four character Star-Minis, ahead of expanding into life-size cut-outs, table toppers and masks – all ethically sourced and perfect for Bing-themed parties, room decoration and dress-up occasions.

In addition to Star Cutouts, Acamar Films is celebrating a raft of recent UK renewals with existing partners. Roy Lowe has renewed its contract for a further two years; its matching Bing and Flop family socks provide Bingsters and grown-ups with a fun way to connect with their favourite characters.

Paper Projects first launched its reward charts and sticker sets in 2019 and its Bing Potty and Toilet Training Reward Chart has been a consistent Amazon best-seller in the genre. Moonpig has also renewed its licensing agreement, expanding its greetings card offering to 21 colourful designs, with two more arriving for this upcoming Mother’s Day.

Ian Ravey, Managing Director of Star Cutouts, says: “Bing is a perfect property for Star Cutouts and we are delighted to partner with Acamar Films on this lovely new range. The preschool space offers lots of opportunities for parties and special occasions and we look forward to seeing little ones celebrating with their favourite character and his friends.”

Louise Simmonds, Head of UK Licensing for Acamar Films, says: “We’re thrilled to be teaming up with Star Cutouts, adding another fantastic new licensee for Bing, as well as renewing with a number of our valued partners. Celebrations, as a category, is particularly strong for Bing and it’s brilliant to be able to offer even more ways to make those big days extra special for our Bingsters.”

 

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