NEWS

Sambro International appoints Paul Blackaby as new chief executive officer

Published on: 1st March 2021

The popular toy manufacturer and distributor, Sambro International Limited has appointed Paul Blackaby as its new chief executive officer, as he looks to “lead the team through its next stage of development.”

Blackaby joined the Sambro business in February 2020 as chief financial officer, bringing with him many years of experience in both the manufacturing and consumer goods sectors at a senior level.

“I am completely delighted to be given the opportunity to lead this fantastic business and terrific team through its next stage of development,” said Blackaby. “There has been some great work undertaken in recent years which we will harness and build from – we are all excited about Sambro’s future.”

The award-winning, Manchester based business recently announced that it was assessing growth opportunities after securing a £13 million funding package with its banking partner.

Sambro achieved strong sales in 2020 despite the challenges of the pandemic and employs more than 90 people in its offices in Bury, Amsterdam and Hong Kong.

RECENT ARTICLES

Moonbug and IMC announce strategic partnership

Courtney Holt appointed Moonbug’s global head of Music and Strategic Audio Initiatives

DeAPlaneta and PBS sign deal to distribute Milo in the US

Las Vegas Licensing Expo offers first look at closing programme

Moonbug to launch new Morphle and the Magic Pets series

Heathside Trading signs licence agreement with Molang

Legends of Learning and Rovio release Angry Birds educational games

Viacom18 partners with Papa Don’t Preach on Garfield collection

Funko’s Loungefly celebrates Hello Kitty anniversary

Wyncor appoints two new top sales executives