Edutainment Licensing has announced that UK children’s charity the NSPCC has partnered with Imagine8 to create ranges of Pantosaurus and Buddy merchandise.

Based in Warrington, Imagine8 develops product ranges from concept to delivery for a one-stop-shop cross-category solution.

The ‘Back to School with Buddy’ range includes a selection of bags, water bottles and stationery featuring strong and bold graphics.

The NSPCC’s Buddy is a bright green speech bubble mascot used to communicate the NSPCC’s ‘Speak Out. Stay Safe’ (SOSS) campaign, which has so far reached 90 per cent of primary schools nationwide.

The age-appropriate SOSS assemblies and workshops are delivered to children aged 5 to 11 across the UK and Channel Islands to encourage them to speak out if something is worrying them.

The ‘Pantosaurus Summer’ range of accessories is perfect for taking to the swimming pool as well as the beach.

Pantosaurus helps children learn about the PANTS rules, which aims to help keep them safe. From P through to S, each letter of PANTS provides a simple but valuable rule: that their private parts are private, their body belongs to them, and that they should tell an adult they trust if they’re worried or upset.

Since the launch of PANTS, 1.5 million parents have already had one of these conversations with their children and the NSPCC hopes this amazing range of products will help many more parents and carers talk PANTS with their little ones.