Tetris is marking its 40th anniversary with a line-up of announcements including a Minecraft collaboration.
Tetris celebrated its 40th anniversary on World Tetris Day on 6th June. Since Alexey Pajitnov created the game in 1984, Tetris has captivated the hearts of countless fans, selling more than 520m units worldwide.
“The enduring appeal of Tetris lies in its simplicity: easy to play and highly intuitive, making it accessible to everyone,” said Maya Rogers, CEO of Tetris. “As we celebrate our 40th anniversary, we are humbled by the continued growth of our fan base. It’s a remarkable achievement for any brand, especially a video game, to transcend generations, and Tetris has firmly established itself as a cultural icon.”
This year, The Tetris Company is marking this milestone with a host of announcements, collaborations and events designed to keep fans playing and celebrating all year long.
Tetris is now the first-ever branded add-on available on the Minecraft Marketplace, allowing players to enhance their worlds with Tetris-themed armour, weapons, decorative blocks and unique monsters. Additionally, on 30th July, the Tetris x Minecraft DLC will launch, offering a groundbreaking experience that merges Tetris block-dropping puzzling action with Minecraft’s adventurous dungeon crawling. Players will restore the Matrix by strategically placing Tetrimino pieces and then delve into the dungeons they’ve created, blending 2D Tetris gameplay with fully explorable 3D worlds.
PlayStudios is also doubling down on Tetris fun with two exciting updates. First, the official Tetris app on iOS and Android has been revamped with a new look, where players can choose between the classic Marathon mode and a new faster-paced Adventure mode that has hundreds of unique levels, as well as fresh multiplayer challenges. Also, PlayStudios has launched Tetris Block Puzzle, a new mobile game designed to appeal to a more casual audience that combines the timeless fun of block puzzles with a Tetris twist.
Later this year, Tetris fans can look forward to the release of a new Tetris game on the innovative chromatic handheld device from ModRetro. This Tetris version delivers modern and retro modes which offer a familiar yet unique experience to both new and veteran players. Every Chromatic pre-order will come bundled with Tetris, free of charge. Fans can order the Chromatic + Tetris bundle at https://bit.ly/ChromaticTetris.
The Tetris Company has also announced a series of collaborative programmes to bring exclusive lifestyle products to the community and fans. Apmex has revealed exclusive coins commemorating the 40th anniversary of Tetris and this summer, Supreme will debut the Tetris Mini gaming device and Sprayground will launch two new distinctive Tetris-branded bags. Blastworks Games, a Gaming Realms subsidiary, has introduced Tetris Slingo to its Slingo Casino and Slingo Arcade apps. Additionally, Tetris and Rubik’s Cube will mark their anniversaries with a co-branded Rubik’s Cube by Spin Master and introduce the World’s Smallest co-branded Rubik’s Cube with Super Impulse.
Renowned artist Francisco Ceron will feature Tetris-inspired art in a special exhibition at his Miami gallery, opening on 13th July, and the annual Classic Tetris World Championship will be holding its 15th tournament which will feature defending champion Justin “Fractal161” Yu.
For more updates on Tetris products, visit the brand’s website here.
