NEWS

Products of Change to present ‘new era of licensing’ at BLE 2023

Published on: 27th September 2023

Products of Change is calling its new the Sustainability Framework Maturity Tool ‘a signalling gun’ for a whole new era of industry transparency and reporting.

Products of Change says it will be presenting a new era of licensing at Brand Licensing Europe (BLE) next week as it showcases its Sustainability Framework Maturity Tool, developed in partnership with Kids Industries as well as Netflix and The Lego Group.

PoC explains that the landscape upon which business operates is about to change dramatically: the $340b global licensing industry won’t be immune to the effects of incoming legislation and carbon reporting requirements set to reverberate across the global business sector. However, the industry can be prepared, which is exactly what Products of Change and its community of industry leading pioneers and innovators plan to showcase when the doors of London’s Excel open for BLE from October 4th to 6th.

“The Sustainability Framework Maturity Tool is designed to be the industry sustainability benchmarking tool,” said Gary Pope, co-founder of Kids Industries. “We’ll be using cutting edge technology to collect and process the data with clear and transparent reporting designed to help every business in our wonderful industry keep moving ahead in their unique sustainability journey.”

The Maturity Tool will be unveiled live on Friday 9.30am-10am during a special panel session at BLE.

“As we know, The European Union has made its intention to reach Net Zero by 2050 very clear, with heavyweight policy such as the European Green Deal, and the Corporate Sustainability Reporting Directive to back it all up,” said Helena Mansell-Stopher, founder of Products of Change. “Across the EU, Extended Producer Responsibility laws will impact the way in which products are not only packaged but handled throughout their entire lifecycle, while the introduction of the Digital Product Passport is going to set whole new standards for supply chain transparency and traceability. Those who can get the jump on these advancing changes now are going to find themselves light years ahead when the new requirements come into full force in the next couple of years.”

Helena added: “Finally, the new legislative landscape is changing the sustainability rhetoric as a wave of European legislation comes into force this year. This new legislation is creating a ripple effect within the global market and is the turning point we have all been waiting for. This, of course, does not come without its complexities.”

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