Ultimate Guard has announced a gaming accessories licence for Hasbro’s Magic: The Gathering, with art that ties into upcoming product set releases.
Ultimate Guard has announced a licensing agreement with Hasbro and its Wizards of the Coast division for a line of Magic: The Gathering gaming accessories. This enables the integration of art assets from the Magic: The Gathering brand into the product line starting in 2024.
“We are so excited to forge this relationship with the beloved and storied brand of Magic: The Gathering,” said Patrick Hildebrant, CEO of Heo America and general manager of Ultimate Guard. “This amazing opportunity opens the door to a wealth of creative possibilities.”
Beginning in 2024, Ultimate Guard will introduce products featuring officially licensed Magic: The Gathering art that ties into upcoming product set releases.
The first Magic: The Gathering set to be extensively accompanied by products is Bloomburrow. This Standard-legal set, marking the game’s first-ever exploration of the enchanting plane of the same name, is scheduled for release in August 2024. Ultimate Guard will launch a line of Sidewinder 100+ Xenoskin deck boxes featuring the Borderless Field Notes artworks of several Calamity Beasts of Bloomburrow, as well as a line of Zipfolio 360 Xenoskin binders. Further, there will be an Omnihive 1000+ Xenoskin, a sustainable RTE Boulder 100+ and a Play Mat, with a design that revolves around the set’s still secret main storyline.
Ultimate Guard looks forward to expanding and enriching its product range with works of art. “Self-expression is a very important value to us. Our hope is that the community will see a bit of their own passion and personality reflected in these products,” said Patrick. “We can’t wait to show you what we have in store.”