{"id":228226,"date":"2022-10-19T10:22:16","date_gmt":"2022-10-19T09:22:16","guid":{"rendered":"https:\/\/licensing.biz\/?p=228226"},"modified":"2022-10-19T10:22:16","modified_gmt":"2022-10-19T09:22:16","slug":"wonderpals-appoints-deaplaneta-to-lead-nft-brand-expansion","status":"publish","type":"post","link":"https:\/\/licensing.biz\/wonderpals-appoints-deaplaneta-to-lead-nft-brand-expansion\/","title":{"rendered":"WonderPals appoints DeAPlaneta to lead NFT brand expansion"},"content":{"rendered":"

DeAPlaneta Entertainment is strengthening its digital business division with a new alliance with Web3 brand WonderPals.<\/strong><\/p>\n

\"\"DeAPlaneta Entertainment<\/span><\/a> and WonderPals<\/a><\/span> will co-develop content to expand WonderPals\u2019 story-telling into a range of formats, including collectibles, books, comic books and comic strips designed for the Metaverse. DeAPlaneta Entertainment will also become WonderPals\u2019 worldwide sales agent for the physical products based on its brand, with a comprehensive consumer products plan.<\/p>\n

Mina created the WonderPals brand in October 2021 and when the NFT collection launched in February 2022, it sold out in seconds. WonderPals sold all 10,000 NFTs in its collection at a price of 0.08 ETH per unit (which, at launch, was equivalent to about $224 per NFT).<\/p>\n

WonderPals characters aim to bring kindness and joy to the digital and physical worlds and can be used as avatars in the Metaverse. Mina, the artist who created and founded WonderPals, was inspired by a desire to share her art and bring more positivity to Web3. She wanted to create adorable, inclusive characters that anyone could identify with, irrespective of their age, gender or nationality.<\/p>\n

\u201cAs a growing brand, the opportunity of working with a respected company like DeAPlaneta is something we have always dreamed of,” said Mina. “We believe this partnership will elevate us to a new level. DeAPlaneta is a key partner for building and expanding the world of WonderPals and we\u2019re so excited by the prospect of sharing more stories and adventures.”<\/p>\n

WonderPals already has a collection of interactive emojis and its own online store, in addition to several agreements to expand into the food, apparel and stationery sectors.<\/p>\n

Anna Campistol, head of DeAPlaneta Interactive, DeAPlaneta’s digital business divison, commented: \u201cWe are really excited to bring our brand development experience to such a promising project as WonderPals. Its NFT successes, creativity and passionate team confirm this is an IP with great global expansion potential.\u201d<\/p>\n

Following DeAPlaneta Entertainment\u2019s alliance with the NFT MetaGuardians collection, DeAPlaneta Interactive continues its commitment to the relationship between the entertainment sector and new technologies (especially Web3).<\/p>\n

DeAPlaneta Entertainment also manages and produces recognised children\u2019s and family brands including Miraculous Ladybug, Milo, Gormiti, Heidi and Maya the Bee.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

DeAPlaneta Entertainment is strengthening its digital business division with a new alliance with Web3 brand WonderPals. DeAPlaneta Entertainment and WonderPals will co-develop content to expand WonderPals\u2019 story-telling into a range of formats, including collectibles, books, comic books and comic strips … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":15,"featured_media":228233,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[],"acf":[],"yoast_head":"\nWonderPals appoints DeAPlaneta to lead NFT brand expansion<\/title>\n<meta name=\"description\" content=\"DeAPlaneta Entertainment is strengthening its digital business division with a new alliance with Web3 brand WonderPals.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/licensing.biz\/wonderpals-appoints-deaplaneta-to-lead-nft-brand-expansion\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" 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