The new agreement with Percy The Park Keeper will see licensing agency The Point. 1888 continuing to secure new licensing and retail deals.

Percy The Park Keeper, the popular heritage publishing brand created by Nick Butterworth, is truly loved by its audience, with many of the books’ original readers now having children or grandchildren themselves. The heart-warming artwork and iconic storylines allow everyone to join on Percy’s adventures through spring to winter. This has allowed the brand to find a fantastic range of licensing partners.

The current list of licensees includes Poetic Brands, Robert Frederick, Tonies, Museums & Galleries, PawPrint Family, and Intercake. The Point.1888 is now looking to further the programme within home, plush, wooden toys, baby and health & beauty categories.

Olivia Wiggett, commercial manager for The Point.1888, said: “We’re thrilled to be able to continue to work on Percy The Park Keeper. We’ve worked hard to deliver the brand a licensing programme that stays true to the emotion and warmth of the books and Nick Butterworth. This brand has a huge amount of potential and we are so excited for what 2023 and beyond has in store.”

Ben Butterworth, partner at Snapper Productions, added: “The Point 1888 has been great to work with. Focused, smart-thinking, ambitious and great fun. Percy The Park Keeper is making excellent progress, and this is very much down to our relationship with The Point 1888.”

For more information, contact Sarah Crimes on Sarah.Crimes@ThePoint1888.com

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