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Tag Archives: tmnt

Turtles and Toddlers: Nickelodeon on the success of Half Shell Heroes

Thanks to Half Shell Heroes, pre-schoolers aren’t missing out on any TMNT action. Billy Langsworthy talks to Marianne James, vice president, consumer products UK and Ireland and European retail sales and marketing at Nickelodeon Viacom Consumer Products, about adapting the Turtles for a younger crowd.

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‘2016 will be the biggest year yet for the Teenage Mutant Ninja Turtles movie franchise’ says Nickelodeon

Here Marianne James, VP consumer products UK and Ireland and European retail sales and marketing at Nickelodeon and Viacom Consumer Products, reveals why the Turtle brand is an evergreen property and how Turtle domination is set to continue until 2018 and beyond.

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