Warners Bros Consumer Products and SKECHERS launch latest We Bare Bears collab

SKECHERS and Warner Bros. Consumer Products have announced their latest collaboration featuring brothers Grizz, Panda, and Ice Bear from Cartoon Network’s popular series We Bare Bears, for Lunar New Year in Asia.

Following the successful debut collection last October, the latest Skechers X We Bare Bears collaboration expands with two new ranges – the Classic collection and the Spring Summer collection – which feature new sneaker colourways and an expanded apparel line for both adults and kids.

Vikram Sharma, Vice President of Consumer Products, Advertising & Partnerships, WarnerMedia India, Southeast Asia & Korea, says: “We had such a great reaction to last year’s rollout from both partners and fans. So for these new collections, not only has SKECHERS added to the range and included footwear, we have also created bespoke design that depict the bear trio in an adorable tiger costume in time for Lunar New Year.”

The new collection includes footwear and apparel which will only be available through select distribution partners and SKECHERS websites in Singapore, Malaysia, Thailand, Cambodia, Vietnam, Bangladesh, Brunei, Nepal and Sri Lanka.

The Skechers X We Bare Bears women’s collection is slated to launch in March.

 

Fashion brands Uniqlo and Skechers face investigation over claims of forced labour in China

Uniqlo and Skechers are among a group of fashion brands being investigated by French prosecutors over accusations that they have ignored China’s alleged abuse of Uighur muslims in the Xinjiang region.

It was confirmed on Friday that the investigation concerned Uniqlo France – owned by Fast Retailing – Inditex, which owns Zara and Bershka, SMCP, the owner of the French fashion labels Sandrop and Maje, and the footwear company Skechers.

The investigation is looking into accusations that the four brands had been concealing and profiting from crimes against humanity in China’s Xingjiang region by sourcing goods produced using the forced labour of Uighur muslims.

According to the investigative website, Mediapart, the investigation follows a complaint filed in early April by campaigners including the anti-corruption group Sherpa, the Uighur Institute of Europe, and a Uighur who was interned in Xinjiang.

Inditex has issued a statement rejecting the claims of the legal complaint and said it would cooperate fully with the investigation. 

“At Inditex, we have zero tolerance for all forms of forced labour and have established policies and procedures to ensure this practice does not take place in our supply chain,” it said.

SMCP also said it would cooperate with French authorities, but would prove the allegations to be false, stating that it “works with suppliers located all over the world and… does not have direct suppliers in the region mentioned in the press.”

Charged Retail writes that major fashion labels like Nike, H&M, and Burberry have been subjected to boycotts in China after denouncing the use of cotton from the controversial region of Xinjiang which makes up around 80 per cent of the country’s cotton output.

The issue of China’s treatment of Xinjiang’s mainly Muslim, Turkic-speaking minority, making up just under half of the western region’s 25 million inhabitants, has become a major source of diplomatic conflric between Beijing and the west, writes The Guardian.

While China denies all allegations of abuse in the region, UN experts and rights groups estimate that over a million people, mainly Uighurs and other Muslim minorities, have been detained in recent years in a system of camps in Xinjiang.

China has stated that these camps are ‘vocational training centres’ aimed at combating extremism, while rights groups say they have been used as a source of low-paid forced labour.

The Tokyo-based Fst Retailing has said it had not yet been contacted by French authorities but would cooperate fully to “reaffirm there is no forced labour in our supply chains,” while Skechers told Reuters it did not comment on pending litigation.

Uniqlo has not yet released a statement regarding the impending investigation.

Pocket.watch and Ryan’s World steps into new partnership with footwear brand Skechers

Ryan’s World is making its foray into the footwear market thanks to a new partnership between Pocket.watch and Sunlight Entertainment that will see the kids’ franchise step into a new Skechers deal.

Co-branded Sketchers x Ryan’s World, the new collection is a collaborative effort between Ryan and the Skechers Kids design team and will launch in the United States this July. It will mark the first time that a major shoe brand has partnered with a kid influencer brand.

“At pocket.watch, our mission is to bring kids more of what they love,” said Kerry Tucker, chief marketing officer, pocket.watch. “This first of its kind collaboration between Ryan’s World and Skechers introduces footwear to the Ryan’s World franchise and gives kids the incredible opportunity to wear two of their favorite brands at once. Our collaboration with Skechers further demonstrates the massive appeal of the Ryan’s World brand, and its evolution from YouTube channel to pop culture phenomenon.”

Jeremy Saul, managing director of global licensing and strategic partnerships for Skechers, added: “Skechers has a long history of creating footwear that kids love to wear, and we believe our Skechers x Ryan’s World collection will resonate with Ryan’s fan base. Ryan is creative, fun, energetic – everything Skechers is for kids – it’s a perfect fit.”

“I’m excited to share these shoes with my fans,” said nine-year-old Ryan Kaji, who collaborated with Skechers on the collection. “It was fun to design the sneakers, and I can’t wait to show them off soon.”

Since its 2015 launch, Ryan’s World has grown to become one of the world’s largest and most successful kids’ franchises. The YouTube channels feature fun and easy science experiments, educational content, animated adventures, imaginative toy play, and videos that document daily life for the family of five, which includes Ryan’s younger twin sisters.

Ryan’s World also includes content distributed via streaming platforms, mobile and console games, Roblox and more. Ryan’s World consumer products span every category and are sold all over the world. Ryan’s World even has a balloon in the Macy’s Thanksgiving Day Parade.