Hasbro and Reebok combine forces to launch Mighty Morphin Power Rangers footwear collection

The global entertainment powerhouse, Hasbro has partnered with Reebok to introduce a new collection of trainers based on the original ’90s television series, Mighty Morphin Power Rangers. The new family footwear collection pairs some of Reebok’s iconic silhouettes with five of the original Power Rangers.

The characters featured in the line-up include the Red Ranger, Black Ranger, Blue Ranger, Pink Ranger, Yellow Ranger, and Megazord, Each of the Reebok models represent their Power Ranger, bringing in elements to connect the show to its corresponding Power Ranger and Zord.

Beyond unique details that relate to each character, each style incorporates a Power Coin, the Power Rangers bolt and materials inspired by the metallic Zords. And if that’s not enough, all six models will be packaged in shoeboxes designed to resemble different elements of the Megazord.

Combine the six boxes and, you’ve guessed it, avid collectors will be able to assemble a limited edition Megazord figure akin to the television show model.

So let’s take a look at those six models in a little more detail.

The range kicks off with the Zig Kinetica II Red Ranger, pairing the Red Ranger’s athleticism and personality with Reebok’s new Zig Kinetica II. The shoe features a jagged toe box to represent the Tyrannosaurus Zord’s teeth with silver Zord accents along the midsole.

Next up is the Nano X1 Black Ranger, inspired by the Black Ranger’s sleek look, agility and speed. The shoe features a heel tab design that references the Black Ranger’s signature ’90s fashion sense.

Cluc C Legacy Blue Ranger pays homage to the Blue Power Ranger’s work through the translucent sole, which shows an imortant aspect of the shoe that is so often shrouded by the outsole. The sneaker also includes a white collar and heel blocking to resemble the design of the Triceratops Zord’s crown.

Reebok’s Freestyle Hi Pink Ranger is the company’s first workout shoe made exclusively for women, designed to represent the Pink Ranger – known for promoting individual empowerment and investing in others by teaching aerobics at her community centre. The shoe incorporates pink stripes down the front of the upper that make reference to the Pterodactyl Zord, as well as a green broken heart on the inside strap that alludes to the Pink Ranger’s relationship with the Green Ranger.

Club C Yellow Ranger, a silhouette known for its’ adaptability from the skate park to the tennis court, matches the Yellow Power Ranger’s signature versatility. In addition to Zord markings, the Club C Yellow Ranger features a wing logo on the back of the tongue as a tribute to Yellow Ranger actress Thuy Trang.

Finally, the Question Mid Megazord features a range of markings to represent the Zord, from the black and yellow logo on the tongue that resembles Zord eyes to the V-printed eyelets that emulate Zord teeth. The shoe also includes a question mark on the right toe with an M for Megazord.

The Question Mid Megazord will be available exclusively at Reebok.com/power_rangers beginning June 29, 2021. All remaining models in the Reebok x Power Rangers collection will be available at both Reebok.com/power_rangers and various additional retailers on June 29.

Currently, Power Rangers is celebrating 28 continuous years on the air, making it one of the longest-running kids’ live-action series in television history, with nearly 900 episodes aired to date.

Created by Haim Saban and launched in 1993 with Mighty Morphin Power Rangers, the franchise celebrates its 28th season, “Power Rangers Dino Fury,” currently airing on Nickelodeon in the US.

Hasbro celebrates ten years of Peppa Pig in the US with new content, toys, and consumer products

Marking one whole decade since Peppa Pig first set trotters down on US soil, Hasbro has detailed a programme of 10th anniversary activity, including a year-long pipeline of new content, a new Hasbro toy line, and a roster of marketing activations, brand collaborations, and promotions.

Marking ten years since the pre-school series first aired on the Nick Jr. channel in the US, the anniversary celebrations will kick off on March 1st with Best Of episodes of Peppa Pig airing Monday to Thursday on Nickelodeon. The week will conclude Friday, March 5th with a new four-part special from series nine.

New product launches for the US market will include a collaboration with Reebok and the launch of a limited edition Reebok x Peppa collection featuring five unique footwear skus for toddlers and pre-schoolers. Meanwhile, Hunter will debut a new collection in autumn for the back-to-school season, following on from its success of its Peppa Pig boots, outerwear and accessories.

These latest deals follow close behind a recent partnership with Urban Outfitters in the US for the brand’s first teen collection of apparel and accessories which featured artwork from Peppa’s debut music album release.

Four new publishing titles inspired by the US special episodes will also be released in summer 2021. Book title formats will include pop-up, sticker and story books featuring iconic Amercan locations.

“We’re incredibly excited to be celebrating 10 years of Peppa Pig in the US,” said Hasbro’s Joan Grasso, vice president of consumer products for North America.

“Reaching this milestone cements Peppa’s evergreen status and unlocks some exciting opportunities with new trend led partners targeting multiple demographics that reflect the maturity of the brand.”

The anniversary will also be celebrated with the release of a frozen yogurt flavor, tea-times with fans and expanded charity initiatives including National Jump in Muddy Puddles Day on April 1st, Peppa Pig Birthday Parties and Playdates with The Little Gym and a year-long campaign with The Muddy Puddles Project, including the brilliant event, Mess Fest.

Reebok and Universal Brand Development launch Minions: The Rise of Gru footwear collection

Reebok has partnered with Universal Brand Development, Illumination and the world renowned Minions franchise to grandly unveil its Minions: The Rise of Gru collection, a new footwear range celebrating the upcoming blockbuster release slated for July 2021.

Available globally from Reebok.com and select retailers beginning October 1, the exclusive full-family footwear collection ‘unfolds a real-life creative alliance of epic proportions revealing a master plan years in the making.’

Recognized globally as the world’s most successful animated film franchise of all time, Illumination’s iconic Despicable Me continues to capture the imagination of audiences worldwide. The Minions x Reebok collection injects inspiration directly from the forthcoming film that chronicles the untold story of one 12-year-old’s dream to become the world’s greatest supervillain.

The collection feature the Minions x Reebok Question Mid Gru’s Lab, an imaginative modification of Reebok’s Question Mid inspired by Gru and his laboratory. It uses different “metals” from around Gru’s lab to form a mostly unpolished silver upper, while a more-finished glossy chrome leather panel at the heel pops above his signature “G” logo stamped in place of the traditional Iverson “3”.

Looking inside, wearers will find asymmetric double-sided ‘trap door’ sock liners – a first-of-its kind sneaker innovation – that each hide top-secret elements from Gru’s lab on the underside.

Next up is the Minions x Reebok Instapump Fury Vicious 6, a take on the Vicious 6 that Gru must first defeat to become the world’s greatest super villain. Taking inspiration from the infamous group, this asymmetric fashion-forward take on Reebok’s historic ‘laceless’ Instapump Fury mixes a plethora of contrasting prints, colors, materials and textures, while the silhouette goes big like the villains themselves.

The Minions x Reebok Club C Vicious 6 meanwhile, nods to the film’s ’70s vibe and textures as well as retro colours, featuring corduroy, premium leather and nubuck panels and the Vicious 6 logo on the tongue.


The Minions x Reebok Instapum Fury Minions pays homage to the Minions iconic yellow and blue colour palette, as a vibrant take on the Instapump Fury imagined through the eyes of the Minions themselves. It feature particular nods to the film franchise, including a Minions party insole, Minion eyes on either pump button, a banana peel graphic on the left outsole, and more.

Completing the line up is the Minions x Reebok Club C Otto, a subtle yet bright take on the classic Club C which celebrates the franchise’s newest Minion, Otto. The silhouette, a second creation inspired by the Minions horde, is filled with yellow paint, Minions party insoles, pops of lime green and a splash of mud on either outsole – the meaning behind which will be revealed in the forthcoming film.


The partnership is completed with an apparel capsule collection that feature Minions x Reebok graphic acropss a range of short sleeved and long sleeved cropped and regular t-shirts. Each Reebok creation arrives in Gru’s Lab sneaker packaging, featuring hand-drawn orthographic views of Gru’s childhood bedroom and top secret lair, complete with Easter egss from the upcoming film.