Most popular kids’ videos on YouTube revealed

Website hosting platform has been looking into the kid-friendly YouTube videos with the most views.

According to its research, YouTube’s most popular children’s video – with 9.8B views – was ‘Baby Shark’ on the South Korean Pinkfong channel. Not only is this the most-watched kids’ video, it’s also the most-watched video of all time on YouTube.

Aside from Baby Shark, ‘Johny Johny Yes Papa ’, on the channel LooLoo Kids, was the most watched video, with 6 billion views. The video is of a popular nursery rhyme that encourages children to be honest after Johny gets caught eating sugar by his father.

Next up was ‘Bath Song’ on ‘Cocomelon – Nursery Rhymes’. Despite being third on the most-watched list, ‘Cocomelon’ was the most subscribed-to kids YouTube channel with 122M subscribers.

The top 10 most-watched YouTube videos from the most subscribed-to kids’ channels were:

  • Pinkfong Baby Shark – Kids’ Songs & Stories, Baby Shark Dance: 9.8B
  • LooLoo Kids – Nursery Rhymes and Children’s Songs – Johny Johny Yes Papa: 6B
  • Cocomelon – Bath Song: 4.7B
  • Masha and the Bear – Recipe for Disaster: 4.4B
  • ChuChu TV Nursery Rhymes & Kids Songs – Phonics Song with TWO Words – A For Apple – ABC Alphabet Songs with Sounds for Children: 4.3B
  • Little Baby Bum – Wheels On The Bus: 2.4B
  • Infobells – Hindi – Chal Chal Gurram: 2.1B
  • Super Simple Songs – This Is The Way: 2B
  • Kids Diana Show – LIKE IT: 1.6B
  • El Reino Infantil – El Gallo y la Pata: 1.5B

In 2019, Ofcom found that children between the ages of 5 and 15 were more likely to choose YouTube over other services such as Netflix. They also discovered that children between the ages of 3 and 4 using Youtube had more than doubled between 2015 and 2019.

CEO of Frederick Schiwek says: “YouTube is host to some of the most popular and watched videos in the world.

“Children often have their own devices and they know exactly how to navigate their way around and find their favourite videos. Children-themed channels are some of the most subscribed-to on the platform and we expect to see this continue to increase in coming years.”

Read’s full report here.