LEGO details next Adidas collab drop in LEGO Dots and LEGO Ninjago apparel collection

The LEGO Group has detailed the next drop in its continued collaborative project with Adidas; a new apparel collection featuring sleek colours and designs inspired by LEGO Dots and LEGO Ninjago.

The new collection will be available to Adidas Creative Club members from March 1st this year, with broad distribution following from March 4th.

The collaboration between the two brands is a multi-year partnership that aims to’ infuse more fun into the lives of kids and adults through playful products across apparel, hardware and bricks.’ It kicked off with the AZX800 sneaker in September 2020, and since then, fans have been able to celebrate their creativity and passion for the two brands in new ways.

Most recently the two launched a line-up of children’s clothes and shoes wrapped in the original four LEGO colours – red, yellow, blue, and green. Added to the assortment is the latest to take inspiration from LEGO Dots and LEGO Ninjago.

The adidas x LEGO DOTS collection focuses on the creative potential of children. The collection enables kids to express their personality, create their own style and show the world who they are, using colourful and fun patterns. The playful designs will spark imagination and convey a message to children that it’s their world and that they make the rules.

The Adidas X LEGO Ninjago collection includes pieces that celebrate the 10th anniversary of this LEGO play theme as well as the timeless world of classic NINJAGO. With this range, kids can leap into action and master their journey the ninja way. It features vibrant designs that represent the elemental NINJAGO powers, while enabling kids to express themselves and master ninja skills: being a good friend, confident, inclusive and true to oneself.

LEGO teams with Hype to launch LEGO Ninjago apparel collection

LEGO has partnered with HYPE to launch a new apparel collection themed around the Danish toy maker’s hit global franchise, LEGO Ninjago. The 28-piece  collection feature t-shirts, shirts, shorts, hoodies, joggers, jackets, and bags. The range is available from JustHype.com and LEGO.com this week.

The new collection illustrates some of the most memorable moments and characters from the LEGO Ninjago franchise’s successful TV series, its building sets, as well as Japanese and Chinese myths and culture.

LEGO Ninjago’s 2020 TV series witnessed the Ninja enter the new realm of The Prime Empire, an urban and futuristic city that has formed the basis of the inspiration for the Hype partnership. The fashion line will feature mesh panelling, embroidery, on-trend chunky taping, branded neck ribs, and over-sized graphics.

Featuring over-sized silhouettes in the LEGO Ninjago’s iconic colour palette of yellow, deep red, and monochrome, with the placement of the secret LEGO Ninjago language spelling out ‘JUST HYPE’ throughout the collection, each individual tee showcases prints of fan-favourite LEGO Ninjago characters.