Topo Gigio S.r.l. announced today the appointment of Latin American licensing powerhouse Tycoon Enterprises as licensing agents for the iconic Italian television character Topo Gigio’s new animated series across Latin America, including Brazil.
Produced in Italy by Topo Gigio S.r.l., with Movimenti Production as executive producer and in collaboration with Rai Ragazzi, the new animated series introduces a collection of engaging adventures based on a revamped Gigio, and an ensemble cast of delightful characters that will connect with today’s kids and touch the hearts of families worldwide.
The animated show premiered on Rai Yoyo in October last year and has expanded since to countless international markets. The series launched on Discovery Kids Latin America in November and is rapidly amassing fans.
“There is no question about the love that Latin American audiences have for Topo Gigio,” says Dalia Benbassat, head of Corporate Relations at Tycoon. “To see Gigio come back in such an amazing and up-to-date form is not only a gift for those of us who grew up with the original character, but a fresh and powerful new inspiration for kids and young families today. This transversal appeal truly sets Gigio apart from any other show on TV. We could not be happier to be part of the extended G-Team!”
Established in Mexico in 1990, Tycoon Enterprises is the leading licensing network in Latin America. It has eight offices, in Mexico, Brazil, Argentina, Chile, Peru, Colombia, Ecuador and Costa Rica.