ZAG to unveil Melody, a new animated musical starring Katy Perry, at Licensing Expo

Award-winning independent animation studio ZAG has partnered with Cross Creek Pictures to produce Melody, an animated musical feature created and directed by Jeremy Zag, and starring singer, songwriter and actress Katy Perry in the title role.  The announcement was made today by Jeremy Zag, Founder and CEO of ZAG, and Katy Perry.

Melody will be directed by Jeremy Zag, while Katy Perry will co-write and perform the songs for the film. The feature will be produced by Jeremy Zag, Cross Creek’s Tyler Thompson, Katy Perry, and Michael Gracey (The Greatest Showman), who also served as executive producer on the upcoming $US100 million+ animated film Miraculous Ladybug & Cat Noir: The Movie, produced by ZAG.

Jeremy Zag is best known as the creator, director and producer of the global phenomenon Miraculous – Tales of Ladybug and Cat Noir. ZAG will debut Melody to potential licensing partners at the upcoming Licensing Expo in Las Vegas.

In this musical adventure, kind-hearted, insecure yet prodigious singer Melody must overcome the evil plans of Rose Stellar, a jealous wicked pop queen who has vowed to destroy her. Set against the backdrop of New York City, Melody will take audiences on an adventure of song, laughter and heroic quest. With Melody are her “Seven Dwarves”-like musical notes that help guide her moral compass in more ways than one.

Packed with magic, love and wonder, Melody is an uplifting and inspiring story of self-discovery that celebrates the importance of fulfilling one’s dreams by believing in oneself and, above all, that to love is stronger than to be loved.

“I’ve dreamed of making Melody for years with a vision to convey messages of empowerment in a wondrous world full of music and adventure,” commented Zag.  “As a popstar, Melody is adored by her fans, but as a young artist, she struggles with insecurity.  On this journey of self-discovery, she comes to realise that the key to fulfilment of her life dreams is that she must learn to love herself first. Katy Perry’s journey to stardom is personified in Melody and, given her passion throughout her career to be an inspiration to her fans, she is the perfect collaborator for our animated extravaganza.”

Katy Perry is one of the best-selling artists of all time, having sold over 143 million records worldwide. All her studio albums released under Capitol have individually surpassed one billion streams on Spotify. She has nine U.S. number one singles, three U.S. number one albums, and has received numerous accolades including four Guinness World Records, five Billboard Music Awards, five American Music Awards, a Brit Award, and a Juno Award.  Her critically acclaimed Super Bowl halftime show performance is the most watched in history. She is also the most followed woman on Twitter with over 100 million followers.

CAA Media Finance represents the worldwide distribution rights to Melody, with Rocket Science co-representing foreign sales.

Katy Perry releases new single featuring Pikachu as part of ongoing Pokémon 25th celebrations

Pokémon’s 25th anniversary celebration continue with as the recording artist, Katy Perry releases her new single and video, Electric, starring non other than the franchise’s best-loved character, Pikachu.

Perry created the track especially for Pokémon 25: The Album, which will be released this autumn by Universal Music Group’s Capital Records. Katy’s collaborators on the song include The Monsters & Strangerz and Jon Bellion – who teamed up with her on “Daisies,” a song from her new album, SMILE – and Bruce Wiegner.

 

The official video for “Electric” received a YouTube Premiere with a fan watch party earlier this week. The clip follows Katy and Pikachu as they take time out to enjoy nature and reflect on how they have evolved over the years. After a day of exploring, the pair stop at a lighthouse to meditate. Falling into a reverie, they’re taken back in time to the earliest days of Katy’s career.

Thanks to encouragement from her friend Pichu, Katy goes from busking at a farmer’s market to her first club performance.

“When I visited the Pokémon Café while touring Japan, I got so nostalgic. It took me back to my junior high years. So when I got the call to be a part of the 25th anniversary celebration alongside Post Malone and J Balvin, I was elated,” said Katy Perry.

“The song’s themes – resilience, igniting your inner light – have guided my life and also parallel Pokémon’s story and characters. Pikachu is the evolved form of Pichu, so in the video, you see the younger version of me with Pichu and myself in the present day with Pikachu. We both evolve, yet retain a sense of playfulness.”

Colin Palmer, vice president or marketing, The Pokémon Company International, said: “Katy Perry has created a vibrant anthem to help us celebrate 25 years of Pokémon with ‘Electric,’ an amazing song about recognizing one’s own journeys and evolving. We also hope fans around the world enjoy seeing Pikachu team up with Katy in the music video for ‘Electric,’ which is a wonderful visual accompaniment to the inspirational song.”

A playful Electric-themed merchandise collection was also unveiled this week.

It’s all part of P25 Music, a yearlong music campaign from The Pokémon Company International in partnership with Universal Music Group. Fans can keep up with the latest news for P25 Music and more celebrations across the franchise on Pokémon’s 25th anniversary website at Pokemon.com/25.

Pokémon celebrates 25 years with toy collabs, new content, and a music programme led by Katy Perry

The Pokémon Company International is celebrating its milestone 25th anniversary with a wide-ranging raft of new partnerships, product roll-outs, and activations that includes special anniversary merchandise from licensees such as Jazwares, Mattel, Funko, and The Wand Company.

New product from its portfolio of global partners will coincide with landmark partnerships and the franchise’s first venture into the music business that sees the firm team up with Universal Music Group to work with some of the biggest artists in the space to launch its project P25 Music.

Pop icon, Katy Perry, has been revealed as a premier collaborator on the new year-long music campaign that aims to celebrate the multi-media appeal that Pokémon has wielded since its launch in 1996.

The star-studded program will accompany fan-focused activations celebrating 25 years of Pokémon across the franchise’s portfolio of video games, mobile apps, animation, merchandise and more.

“Pokémon has been a constant in my life from playing the original video games on my Game Boy, to trading Pokémon Trading Card Game cards at lunch, to the adventures of catching Pokémon on the street with Pokémon GO,” said Katy Perry. “It is an honour to be chosen to help celebrate a franchise that has given me so much joy in the last 25 years, and to be able to watch it evolve in the ways it has provided that kind of electric joy for the kids in my life and around the world.”

Further details about Katy Perry’s participation, additional artist surprises, and more about the P25 Music programme will be announced throughout the year.

Meanwhile, and tapping into the concept of exploration of new worlds that has been at the heart of the Pokémon video game franchise since its launch in 1996, The Pokémon Company International is inviting fans to relive journey’s through the regions of the Pokémon world via a new website launch that will serve as the hub for all fan celebration activities as they are announced.

Building on its programme of collaborations for the year ahead, however, and The Pokémon Company International is partnering with the likes of Build-A-Bear Workshop, Levi’s, McDonald’s and more, while fans can expect special anniversary merchandise from partners including Jazwares, Scholastic, Mattel, Funko, Power A, and The Wand Company.

Additional partners and the means in which they will celebrate the milestone anniversary this year will be detailed throughout the year.

Of course, the celebrations wouldn’t be complete without fanfare for the cornerstone of the Pokémon brand, so The Pokémon Trading Card Game will be launching a special 25th anniversary-themed collection of Pokémon Trading Card Game cards later on in the year.

In the meantime, fans will be able to collect over-sized cards featuring Pikachu and first partner Pokémon from the various regions featured in the franchise.

According to The Pokémon Company International, the details revealed today ‘are a glimpse into what the world can expect from Pokémon in 2021.’ With 25th anniversary activations planned for Pokémon animation, video games, mobile games, and more, “fans have a year full of new journeys ahead.”