Rock legends Def Leppard are celebrating their 45th anniversary in 2022, and to commemorate the occasion, award-winning Swedish liquor producer Brands For Fans is releasing two premium gin products.
The Brands for Fans gins are named after two songs on Def Leppard’s iconic album Hysteria: “Animal” and “Rocket.” Expertly created by globally recognised in-house master blender Daniel Henriksson, the gins aim to deliver a rock ’n’ roll lifestyle into the homes of both life-long fans and spirits connoisseurs.
Brands for Fans worked with Epic Rights, a licensing agency of Def Leppard, to develop the products.
Def Leppard ‘Animal’ is a classic London Dry Gin with a high intensity of flavours. The grain-based distillate is heavy with juniper, lemon, and botanicals. It is spicy, big, and bold and has all the classic gin characters you should expect in a London Dry Gin. This gin’s label design is inspired by the hit single “Animal” from the album Hysteria.
Def Leppard ‘Rocket’ is a premium distilled gin with a high intensity of flavours. Also, with this gin, the grain-based distillate is bold with juniper and herbaceous tones. Taking inspiration from the lavender labyrinths in Sheffield (Manor Lodge), and to get an even more developed experience of botanical character, additional flavors of lavender and lemon are macerated and blended with the distillate. There are no added sweeteners, ensuring the purest quality of liquid. The label design is based on the hit single “Rocket” from the album Hysteria.
The products launched on June 10 in the UK, mainland Europe, Sweden, the Nordics, and the USA, and are available to order here: https://