Kids First and Amazon Kids+ expand the world of Hello Kitty with new 3D animated series

Kids First today announced its first-ever collaboration with Amazon Kids+ on an original children’s programme based on Hello Kitty. The two companies are creating a new episodic series, entitled “Hello Kitty: Super Style!,” which will bring lifestyle brand Sanrio’s global pop icon to life in premium 3D animation. The new series will premiere in major territories around the world, including the US.

The new project is produced by Paris-based production companies Watch Next and Monello (Banijay Group) with Milan-based Maga Animation Studio and distributed worldwide by Kids First, with Japanese distributor ABC Frontier, Inc. in charge of Asian territories.

In this cheerful, action-packed new series, Hello Kitty stars as the friendliest face in the tight-knit community of Cherry Town, where she will stop at nothing to help friends in need. In each episode, Hello Kitty uses the power of her magical bow to activate an amazing transformation, changing her outfit to be a brave explorer, a top-notch chef, a sensational pop star and more to help her pals overcome silly setbacks.

I believe that children all over the world will be empowered by this Hello Kitty series to live happily in harmony with one another to create a brighter future for all. We hope you’ll also enjoy the new characters that appear alongside Hello Kitty as she explores the important themes of friendship and kindness throughout the series!” says Yuko Yamaguchi, Head Designer of Sanrio Company, Ltd.

“Having a well-known international digital video service and soon to be announced best-in-class linear broadcasters all backing the project demonstrates the wide appeal of one of the most popular and adorable characters on earth,” added Philippe Alessandri, CEO of Kids First and Watch Next.

Novel Entertainment’s Horrid Henry heads to Amazon Kids+ in the UK

Novel Entertainment has partnered with Amazon Kids+ for all five seasons of its acclaimed animated TV series Horrid Henry (250 x 11’). From 11 October, Horrid Henry can now be found in the UK through Amazon Kids+ on Fire TV, Fire Tablets and compatible iOS, Android and Chrome devices; a subscription service offering unlimited access to thousands of kid-friendly books, movies, TV shows, educational apps, games and more.

Mike Watts, Co-Founder of Novel Entertainment, says: “It’s been 15 years since Horrid Henry first debuted in the UK and since then, the series has successfully established a wide and deeply loyal fan-base, which now spans multiple generations. Both new and existing Horrid Henry fans will now be able to access all 250 episodes of the series, in an age-appropriate environment that also offers peace of mind for their parents and carers.”

To date, Horrid Henry has sold to nearly 150 territories with broadcasters on board across the globe, including: Nickelodeon and Netflix (UK), MBC (Middle East), Alati International (Russia), Atlantic Digital Networks (Canada), TG4 (Ireland), Amazon Prime Video (India, Pakistan and Sri Lanka), Produkcija (Slovenia), Kids Network (Latvia and Estonia), Turner Broadcasting System (Asia Pacific), Mediacorp (Singapore), POP TV (Slovenia), E-Vision (Middle East) and Discovery+ (India).

Novel Entertainment was founded in 2001 by Mike Watts and Lucinda Whiteley. The company specialises in the creation and development of children’s character brands across a wide array of media. Novel’s core programming includes Horrid Henry, Cinemaniacs, Fimbles, Rockit’s Pocket and The Roly Mo Show. Novel have produced more than 850 programmes for television and radio and their expertise extends into brand licensing and merchandising, computer games, interactive online content, music, theatre and film.

Moonbug Entertainment partners with Amazon Kids+ on original new content slate

Moonbug Entertainment has teamed up with Amazon Kids+ to create, produce, and distribute a whole new portfolio of entertaining and educational children’s content, starring a cast of popular characters.

The first joint project under the partnership includes an original production of Arpo Robot Babysitter, based on the hit YouTube show Arpo. The production will premiere on Amazon Kids+ alongside a new Arpo mobile game.

“Our partnership with Amazon Kids+ expands Arpo’s world and takes children on new adventures,” said Andy Yeatman, Managing Director of the Americas at Moonbug. “Arpo’s unique format makes it accessible to kids across the globe, making them laugh as they meet new characters and sharpen their problem-solving skills.”

Veronica Pickett, head of Amazon Kids+ original series, added: “The arrival of Arpo into the Amazon Kids+ offering is a joyful example of our commitment to deliver content that kids and families will love.

“The heart and humor at the core of Arpo creates so many LOL moments that are inspiring the world of entertainment we’re building with the new original series and game.”

Arpo is an animated show based on slapstick humor for children three to seven years old. Its non-dialogue format entertains kids who speak all languages. The original production coming to Amazon Kids+ takes kids on a series of adventures as Arpo faces new challenges, between caring for Danny’s adopted Korean baby sister Cookie and adjusting to a team of new robots built by Mom.

On YouTube alone, Arpo has more than 5 million subscribers, 110 million views per month, and 1.9 billion lifetime views.

In addition to the new Amazon Kids+ relationship, Moonbug has brokered partnership deals for its programs with over 100 streaming platforms on a local and global scale, including Netflix, Hulu, Apple TV, Sky and Tencent, and has category-leading viewership on Amazon Prime Video and YouTube.