NEWS

Reemsborko signs artist Matt Bailey

Published on: 8th December 2021

Artist Matt Bailey has signed with Reemsborko exclusively for all territories and categories.

Bailey is an internationally renowned artist with a serious fanbase and social media following, whose work is always in demand on people’s bodies as both apparel and tattoos. He has worked with Mighty Jaxx on a collectable toy and also with the hip-hop artists Run The Jewels, designing a label for one of their beers.

Max Arguile of Reemsborko commented: “Reemsborko constantly seeks the most interesting IP out there and I first heard about Matt when he was suggested for a screen print license for one of our anime properties. Unfortunately, the licensor felt it was a little too out-there for the brand. His style and content is often not for the faint-hearted and much of it is frankly NSFW but that still leaves a lot of really commercial imagery that are proven best-sellers and which is already in demand from the retailers that have seen it.

“Funnily enough, in a presentation to a licensee last week, merely the mention of his name was sufficient for them to exclaim, ‘Oh, I love Matt Bailey – if we sign this, please can he also tattoo me?’”

“As my artwork has grown over the last few years, demand for my merchandise has overwhelmed my ability to keep up with it,” says Matt Bailey. “The idea of licensees putting this into retail is very appealing. The fans won’t have to wait for items as they will be able to buy it locally and I won’t have the hassle of shipping and the stress of returns.”

For licensing and merchandise enquiries, email max@reemsborko.com

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