A partnership with Vidio will bring Moonbug content to Indonesia while an agreement with O2 will launch a Moonbug Kids Channel in the Czech Republic.
Moonbug Entertainment, a subsidiary of Candle Media, has announced a streaming partnership agreement with Vidio, the largest OTT service in Indonesia, marking the global entertainment company’s further expansion into the Southeast Asian market. Vidio, a division of the Emtek Group, began offering Moonbug programming on its platform on 6th February. The agreement is the first major OTT streaming deal in Indonesia and comes as Moonbug looks to expand its reach in the Indonesian market.
The deal will not follow a linear format, but rather deliver an entire package of SVOD content. It will also include select hours of programming on Emtek’s pay-TV channel, Horee, plus a block on FTA channel, Mentari TV. The Moonbug content will be available for all viewers across Indonesia and will be made available in English and Bahasa Indonesia. It will also be accessible anytime, anywhere to Vidio subscribers.
“At Moonbug, we are committed to bringing the best entertainment and storytelling to families across the globe, and we are thrilled to partner with Vidio to bring our best programmes to this new audience,” said Kelly Cooke, director Distribution APAC, Moonbug Entertainment. “Vidio’s large library of original content proves how well it understands the Indonesian audience, providing viewers with high quality and relevant programming. This partnership will enhance that offering and bring some fun and entertainment to many families across the region.”
Moonbug is committed to partnering with the most reputable brands in the industry, and says this agreement with Vidio is a significant step towards its expansion plans in the Southeast Asian market.
A further agreement has been reached with O2 to launch a Moonbug Kids Channel in the Czech Republic.
The channel will be available to all subscribers across Czech Republic in tariffs Silver and Gold, and will air in English language. The channel went live on 15th March.
“Our ongoing rollout of our Moonbug Kids channels across EMEA has proved extremely successful and we are excited to add Czech Republic to our line-up of territories. This constitutes our first linear channel launch in the CEE region, which we plan to expand with new partnerships within this year,” said Dilek Doyran, head of Channel Partnership, EMEA, Moonbug Entertainment. “We are looking forward to working alongside O2 to share our much-loved characters and content with their viewers, and the future opportunities this may bring.”
All Moonbug IPs will be featured on the new services including global hits CoComelon and Blippi along with other established series such as Arpo, Go Buster, Lellobee City Farm, Morphle, Little Angel and Oddbods.