NEWS

Kids Industries and WWF rally for final Webby Awards push as voting closes today

Published on: 6th May 2021

The final hours of voting for this year’s Webby Awards are now upon us, and so too are the chances to see the UK’s own Kids Industries storm the charts and take home the Family and Kids award for its collaboration on the popular WWF app.

The app, called Amazing Planet and developed to help educate children about the world they live in, is one of five shortlisted children and family-geared applications and features alongside the likes of The Cat in the Hat Invents kids’ app developed in partnership with Dr Seuss, the PBS Kids Video app, and Duolingo ABC.

Kids Industries has been involved in the development of the WWF app, Amazing Planet, one that utilises technology to help children learn about the environment and the world around them. From an AR map that is regularly updated with the weather, temperature, and animal species living across the globe, to information packs with activities and AR stickers that bring scaled down versions of the Earth’s creatures to the palm of your hand, the WWF app calls itself ‘no ordinary subscription product.’

WWF is one of the world’s largest independent conservation organisations, active in nearly 100 countries. Its supporters – more than five million globally – are helping the organisation to restore nature and to tackle the main causes of nature’s decline, particularly the food system and climate change.

“We want a world with thriving habitats and species, and we want to change hearts and minds so it becomes unacceptable to overuse our planet’s resources,” reads a description included within the finalist’s bio Webby Awards bio.

Voting for this year’s Webby Awards will close today, May 6th and winners will be revealed on May 18th this year.

Kids Industries is encouraging anyone considering voting to do so here: https://bit.ly/3v7OfL4

“The natural world is really important to preserve and we think this product is a great way to share this motive with younger generations,” said the team.

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