NEWS

Dino Ranch renewed for second season at Disney as its US preschool licensing slate readies for growth

Published on: 27th July 2021

The popular preschool series, Dino Ranch has been renewed for a second season at Disney, with a scheduled broadcast date on Disney Junior and Disney+ in the US and Latin America for the beginning of 2022.

A broad licensing programme is already underway with a master toy line from Jazwares preparing to launch this year, while Boat Rocker is currently working with its master publishing partner, Scholastic, to design and produce a wide range of Dino Ranch readers, sticker story books, novelty, activity books, and audio books with products slated to land this autumn.

Further licensees have been secured in the US for apparel, bedding and bath, watches, Halloween costumes, and costume characters for live events.

Season two of Dino Ranch follows a successful first season, which saw the series premiere on CBC in Canada, and was the number one US cable series among Kids aged two to five at launch on Disney Junior. Season one has also just launched on SVOD service Disney+ and is coming to Disney Junior Latin America in August, and SRC Canada in September.

“Dino Ranch has received an incredible response from kids and parents around the world and we couldn’t be happier to have the opportunity to produce a second season,” said Michel Pratte, president, Boat Rocker Media, and general manager, Boat Rocker Studios.

“The show is a shining example of franchise IP for Boat Rocker and we are looking forward to continuing to build brand affinity and engagement love for ‘Dino Ranch’ with our partners.”

Jon Rutherford, president, Boat Rocker Studios, Kids & Family and Rights, said: “We’re very excited to continue our strong partnership with Disney for Dino Ranch. Disney’s incredible support, along with the show’s ability to resonate with audiences through its unique blend of dinosaurs, family and engaging storytelling has helped us achieve immediate success. With Season two, we plan on deepening engagement with our fans by unveiling new characters and locations, and many new thrilling adventures with the Cassidy family.”

Internationall, the show has seen strong sales, including with Disney+ in the UK and Ireland, Australia, and New Zealand. It’s also landed with Super RTL/TOGGO Plus in Germany, Gulli plus TiJi and Gulli Africa in France, Cartoonito in Italy, Hop in Israel, and SVT in Sweden. NRK in Norway, DR in Denmark, YLE in Finland, TVP in Poland, and HRT in Croatia have also picked up the series.

Dino Ranch is created by Matt Fernandes (of Industrial Brothers) and produced by Industrial Brothers and Boat Rocker Studios, in association with CBC Kids and Radio-Canada. Boat Rocker Studios manages global franchise development, including content distribution and consumer products. Animation services for season two of Dino Ranch will be provided by Boat Rocker’s Jam Filled Entertainment.

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