Coolabi readies for ‘exciting year ahead’ for Clangers

Coolabi is gearing up for an ‘exciting 2016’ following the runaway success of the hit children’s series Clangers last year.

The new series launched on CBeebies in June 2015 where launch day ratings hit nearly one million viewers, before closing the year with a special Christmas Day episode that garnered 1.7 million viewers in the UK.

The BAFTA winning pre-school animation currently occupies the CBeebies 6pm Bedtime slot where it is achieving its ‘highest ever ratings’ and enjoys a 23.5 per cent market share, according to Eurodata TV Worldwide.

The show has since received nominations for Best Pre-school Animated Series in the Kidscreen Awards and Best Pre-School Programme in the Broadcast Awards for this year.

The hit pre-school property already has 23 licensees and counting across all major categories, with consumer products entering the market throughout 2016. On top of this, Coolabi has recently secured a new partnership with Ty for 2016 and beyond.

Jeremy Banks, CEO of Coolabi Group, said: “We are incredibly proud of Clangers. We knew the show had retained the heart and quality of the original, but its huge ratings, awards and commercial successes have surpassed even our expectations.

“2016 is set to be a very exciting time for Clangers; the next set of 26 brand new episodes is due to broadcast on CBeebies this spring, plus we are looking forward to Clangers’ strong presence at this year’s toy and gift fairs.

“With fantastic new product lines in all categories due to hit shelves, the future is out of this world.”

About Rachael Simpson-Jones

Check Also

Hasbro relaunches sports collectibles brand Starting Lineup

Hasbro has announced a partnership with the National Basketball Association (NBA) and National Basketball Players Association …