NEWS

Cocoban: the world’s first licensing marketplace for the brand and licensing industry

Published on: 25th April 2023

Cocoban Collective has launched Cocoban which is an online platform for new collaborations and partnerships.

Cocoban

Cocoban Collective is a San Francisco-based startup which has launched what it says is the world’s first online brand/licensing marketplace aggregator. Its aim is to help brands extend their reach and simplify the connection between licensors and licensees. The new marketplace plans to reshape how the industry fosters collaborations and business partnerships by vastly increasing a brand’s exposure to new opportunities.

“Cocoban is our answer to the complex and time-consuming licensing process,” said founder John Dempsey. “We believe that everything that can be licensed should be licensed, and the process should be streamlined for productive partnerships.”

The platform offers a simple and efficient solution for managing licensing programmes. It provides robust IP enforcement, on-the-fly policy and contract administration for easy post-licence tracking of channels and revenue.

“We’re excited to extend the reach of brands to access new partnerships and audiences who might not normally be reached,” added John Dempsey. “Cocoban is like Shopify for the licensing process, offering a streamlined solution that reduces the traditional obstacles involved in making those mutually beneficial connections. Cocoban has already engaged many Bored Ape NFT owners with plans to expand its offerings to include the world’s best-known brands. The industry thrives on collaborations and partnerships, and we believe we will provide the conduit for collaborations that have yet to be imagined.”

 

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