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‘Licensing is at the heart of our business’ says Bon Bon Buddies’ Emily Howarth

After being awarded the licensing contract for The Secret Life of Pets earlier this year by Universal, Bon Bon buddies has revealed it is ‘thrilled’ to develop a line of confectionery based on the film. Here, the firm’s international licensing manager Emily Howarth, reveals what licensed confectionery has been most popular and the company’s excitement to be shortlisted for a LIMA international licensing award.

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‘Publishing is the lynchpin for the Jacqueline Wilson property’ says Start Licensing’s Ian Downes

With over 100 published novels, Jacqueline Wilson’s publishing slate is constantly gowning. Now the brand is readying the new book release of Rent a Bridesmaid this year, and here Ian Downes, MD of Start Licensing, reveals what else is in store for the property.

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