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Trudi Hayward and Jean-Philippe Randisi launch bRAND-WARD

Licensing industry vetrans, Trudi Hayward and Jean-Philippe Randisi have joined forces for the launch of a licensing company under the name of bRAND-WARD. The new outfit has been created with the aim of helping IP owners and creators in the kids’ entertainment business grow outside of their core business, and …

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Reebok details its ‘Alien Stompers’ for sci-fi franchise’s 40th anniversary

Footwear brand Reebok is getting in on the Alien Day celebrations this year, with the relaunch of an exclusive replica pair of trainers as worn by Ripley in the sequel, Aliens. With a number of subtle nods to the franchise and its fandom, the replica trainers are a true representation …

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Sanrio signs up Lazy Oaf for Mr Men Little Miss statement collection

Sanrio’s popular Mr. Men Little Miss brand has teamed up with the fashion name Lazy Oaf for a unisex range of apparel and accessories. The 17 piece collection will include a statement cardigan with iconic scenes from the classic books, a Mr. Happy jumpsuit and a range of Mr. Lazy tees. Launching …

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Moomin Characters partners with Tatty Devine for new jewellery collection

Moomin Characters and the London-based jewellery brand, Tatty Devine are to collaborate on a new capsule jewellery collection. Landing this autumn, the new laser-cut acrylic jewellery collection will combine a look inspired by Tove Jansson’s world of character and pattern design from the Moomin brand, with the classic Tatty Devine …

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Licensing Management International picks up British art brand The Porch Fairies

Licensing Management International has picked up the UK and international licensing rights for the popular British art and design brand, The Porch Fairies. The greetings cards and gift illustrations publisher is taking its first steps into the world of licensing, as it prepares to showcase its collection of artworks at …

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Clarkson Potter named publishing partner for MasterChef Junior in the US

The appetite for the Masterchef Junior brand is growing over in the US, where Clarkson Potter – a division of Penguin Random House – has just signed up as the brand’s publishing partner. The new deal coincides with the current season of Masterchef Junior, airing on Fox in the States. …

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Nadiya Hussain to deliver keynote at 2019 Children’s Media Conference

Writer and presenter, Nadiya Hussain, is to deliver the opening keynote interview at this year’s Children’s Media Conference, ahead of the publication of her first children’s picture book this year. Since winning The Great British Bake Off in 2015, Hussain has written a number of books and presented a series …

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Poetic Brands expands 7UP deal for new Fido Dido clothing

Licensed clothing specialist Poetic Brands has extended its 7UP Free agreement to include Fido Dido – the witty “King of Chill” who will now star in the brand’s 2019 “Feels Good to be Free” creative campaign. First created in the 1980s, Fido Dido is known for an attitude that became …

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Blonde Sheep Licensing secures global rights to The London Studio portfolio

Blonde Sheep Licensing has secured the global representation rights to The London Studio’s multi award-winning portfolio of art and design brands. The initial licensing focus will be on the Dream Big message, a new range that hones in on the growing trend for mindfulness and wellbeing in consumer products and …

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Emoji releases new fragrance range with Paramount Brand Holdings

Paramount Brand Holdings has partnered with Emoji to bring the popular lifestyle brand to life through a new range of fragrances. The range will take the form of emoji-shaped perfumes and gift set collections. In a deal brokered by Retail Monster, LLC, the emoji company’s North American licensing agent, the …

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