Seven new partners have signed across multiple categories to offer officially licensed products based on the hit animated pre-school series Dino Ranch.
Boat Rocker has announced a range of new deals for its rapidly growing Dino Ranch franchise across the Americas. The seven new licensees will significantly extend the number of categories and products available for the brand.
Kids in the US, Canada and Latin America will soon be able to engage with a multitude of new products including jigsaw puzzles, games, hand puppets, party goods, wheeled goods and protective gear, youth electronics, sound books and apparel:
- The Canadian Group (TCG) will be launching a range of jigsaw puzzles, hand puppets, Magnetick Creations and a Mega Mat line of licensed play mats
- There will be a new line of party goods from Treasures Gifted including decorations, paper products, balloons and baked goods accessories
- Provider of consumer electronics and accessories Sakar International will be launching a range of on-trend, cutting-edge wheeled goods, protective gear and youth electronics
- Committed to crafting engaging, educational and entertaining books for young readers, Phoenix International Publications will be launching a range of sound and song books in the US and Latin America
- Industry apparel leader Hybrid will be launching a range of t-shirts for infants and toddlers exclusively at Kohl’s stores
- Toy Factory, US suppliers of stuffed toy and novelty products for outdoor amusement parks and attractions. family entertainment centres and crane machines, will launch a range of amusement plush in autumn 2023
- A line of bubbles and novelty outdoor toys for the US from Little Kids is due in spring 2024
Denise Gomez, director of Licensing, the Americas, Boat Rocker, said: “Dino Ranch continues to engage children around the world who are enraptured by the show’s perfect blend of cowboys and dinosaurs. We are delighted to add these significant new partners to our growing list of licensees.”
Dino Ranch remains a ratings hit among kids aged 2-5 on Disney Junior and CBC Canada where it premiered in January 2021. Now sold to over 160 countries and in 15+ languages, the unique blend of dinosaurs and ranch life – both pre-school favourites – continues to delight fans around the world.
Currently in its second season in the US, a third season is slated to launch in autumn 2023 on Disney Junior. These new licensees bring the total of global partners to 55. In addition, Dino Ranch Live, a new live stage show visiting 60 North American cities starting next month, was recently announced.
Boat Rocker manages global franchise development for the property, including content distribution and consumer products.
