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Pokémon Day celebrations revealed

The Pokémon Company has announced plans for annual Pokémon Day festivities, set to take place on February 27th.

Marking the anniversary of the launch of the first two Pokémon video games in Japan back in 1996, Pokémon Day will see fun start at Pokemon.com, where an updated gallery of fans’ Pokémon will be displayed using the hashtag #PokemonDay.

Pokémon Day marks the debut of the new Gallery Figures collection in the Pokémon Center. The first set includes figures of Eevee, Mew, Magikarp, and Pikachu—each performing its signature attack. These figures were designed specifically for the Pokémon Center, so this is the first time anyone will be able to get their hands on them.

The Pokémon Trading Card Game Online is starting its Pokémon Day festivities early, with extra Trainer Tokens available on the Bonus Wheel for the entire week leading up to Pokémon Day. Players who log in to their game on Pokémon Day for an extra-special Daily Bonus. 

Mobile game Pokémon Go will also see an update for Pokémon Day, with every Pikachu players encounter, sporting a party hat!

For the full list of events and activities available on Pokémon Day head to the official Pokémon website.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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