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Katy Perry unveils footwear line with Global Brands Group

Singer Katy Perry is teaming up with Global Brands Group to launch a brand new footwear line.

Katy Perry Footwear will span sandals, trainers, stilettos, and pumps, which will boast a mix of vinyl and floral patterns.

Fans will be able to get their hands on a pair of Perry’s shoes for $59, with prices reaching up to $299.

“It’s been a creative goal of mine to be a real contributor in the affordable fashion space," said Perry.

“Launching a footwear collection felt like a natural first step for me. After years of investigating and researching partnerships to find the right fit for the debut of my line, I found that Global Brands most resonated with my artistic ideas. They understand my vision, my eye for detail, and have the international reach and resources to bring my canvas of ideas to life.”

The collection made its debut at FFANY in New York this month, and will make its way to retailers during spring 2017.

“We are very excited to debut Katy Perry Footwear,” added Jimmy Gabriel, president of footwear at Global Brands Group.

“The collection highlights Katy’s signature style, with unique, standout details within several distinct themes that we believe will resonate with consumers on a global level.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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