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PJB bringing fashion label to the UK, Russia, Japan, US and more.

Versace brand seeks licensees and agents

Italian fashion brand Versace 19.69 Abbigliamento Sportivo is seeking new licensing partners and agents across the world.

PJB Brands has been appointed to bring the brand to new territories and strike deals with licensees.

It will head to the US, UK, Russia, Japan, Brazil and Mexico, as well as head into new categories.

The company Versace 19.69 Abbigliamento Sportivo was established in Milan by Alessandro Versace in 2001. 

"Using his expertise and long experience in design and fashion, he created a brand and concept dominated by the Italian hallmarks of elegance, style and quality." read a statement. "That philosophy has been applied to fashion, accessories and home textiles."

Konstantinos Ardamis, COO of Versace 19.69 Abbigliamento Sportivo, said: "Our brand combines the excitement of Italian style, elegance and quality at an accessible price. To take the brand to the next level we needed licensing expertise of the highest calibre. PJB Brands offers that expertise. We are delighted to be working with them."

Paul Berrington, MD of PJB Brands, added: "The Versace 19.69 Abbigliamento Sportivo brand is creating a real buzz in the licensing world, we are honoured and excited to be asked to take this brand to new markets.

"We’re looking forward enormously to a strong and productive partnership with Versace 19.69 Abbigliamento Sportivo, agents/representatives and licensees in these important markets”.

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